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Brand Guidelines

Wesleyan University (WSY)

Location
Middletown, CT
Established
1831
Mascot
N/A
Code
WSY_NCAA
League
NCAA
Licensing Agency
CLC
Wesleyan University (WSY)

Official Color Palette

Approved University Colors

Guideline Assets

Cardinal head, red/black/white on white variant, cell 8
Primary Logo
Cardinal + W, black/red on white variant, cell 1
Secondary Logo
Cardinal + W, black/red on red variant, cell 2
Secondary Logo
Cardinal + W, black/red on black variant, cell 3
Secondary Logo
Cardinal + W, red/white on white variant, cell 4
Secondary Logo
Cardinal + W, red/white on black variant, cell 5
Secondary Logo
Cardinal + W, black/white on white variant, cell 6
Secondary Logo
Cardinal + W, black/white on black variant, cell 7
Secondary Logo
Cardinal head, red/black/white on black variant, cell 9
Secondary Logo
Cardinal head, red/black/white on red variant, cell 10
Secondary Logo
Cardinal head, red/white on red variant, cell 11
Secondary Logo
Cardinal head, red/white on black variant, cell 12
Secondary Logo
Cardinal head, black/white on white variant, cell 13
Secondary Logo
Cardinal head, black/white on black variant, cell 14
Secondary Logo
Academic Seal, black on white variant, cell 35
Secondary Logo
Wesleyan Cardinals Athletics wordmark, black/red on white variant, cell 15
Wordmark
Wesleyan Cardinals wordmark, white on black variant, cell 16
Wordmark
Wesleyan Cardinals wordmark, red/black on white variant, cell 17
Wordmark
Wesleyan Cardinals wordmark, black on white variant, cell 18
Wordmark
Wesleyan wordmark, black variant, cell 19
Wordmark
Wesleyan University wordmark, horizontal black on white variant, cell 20
Wordmark
Wesleyan University wordmark, horizontal red on white variant, cell 21
Wordmark
Wesleyan University wordmark, horizontal grey on white variant, cell 22
Wordmark
Wesleyan University wordmark, horizontal white on black variant, cell 23
Wordmark
Wesleyan University wordmark, horizontal white on black variant, cell 24
Wordmark
Wesleyan University wordmark, stacked black on white variant, cell 25
Wordmark
Wesleyan University wordmark, stacked red on white variant, cell 26
Wordmark
Wesleyan University wordmark, stacked grey on white variant, cell 27
Wordmark
Wesleyan University wordmark, stacked white on black variant, cell 28
Wordmark
Bookstore wordmark, red/black on white variant, cell 31
Wordmark
Bookstore wordmark, grey/black on white variant, cell 32
Wordmark
Bookstore wordmark, black/white on black variant, cell 33
Wordmark
Bookstore wordmark, white on black variant, cell 34
Wordmark
W monogram, red shield variant, cell 29
Lettermark
W monogram, black shield variant, cell 30
Lettermark

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

No Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

hard rule

Academic Seal Usage Restriction

The Academic Seal mark can only be used with the approval of the University Communications. This is not to be used by any outside vendor unless submitted through the University.

hard rule

No Alterations to Seal

No alterations or overlaying graphics to seal permitted.

Wesleyan University (WSY) Brand Guidelines & Licensing