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Wesleyan University Brand Guidelines

Location
Middletown, CT
Established
1831
Mascot
N/A
Code
WSY_NCAA
League
NCAA
Licensing Agency
CLC
Wesleyan University

Official Brand Colors

Approved University Colors

Logos & Marks

Cardinal head, red/black/white on white variant, cell 8
Primary LogoLast Updated : 6/9/2026
Cardinal + W, black/red on white variant, cell 1
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, black/red on red variant, cell 2
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, black/red on black variant, cell 3
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, red/white on white variant, cell 4
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, red/white on black variant, cell 5
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, black/white on white variant, cell 6
Secondary LogoLast Updated : 5/22/2026
Cardinal + W, black/white on black variant, cell 7
Secondary LogoLast Updated : 5/22/2026
Cardinal head, red/black/white on black variant, cell 9
Secondary LogoLast Updated : 5/22/2026
Cardinal head, red/black/white on red variant, cell 10
Secondary LogoLast Updated : 5/22/2026
Cardinal head, red/white on red variant, cell 11
Secondary LogoLast Updated : 5/22/2026
Cardinal head, red/white on black variant, cell 12
Secondary LogoLast Updated : 5/22/2026
Cardinal head, black/white on white variant, cell 13
Secondary LogoLast Updated : 5/22/2026
Cardinal head, black/white on black variant, cell 14
Secondary LogoLast Updated : 5/22/2026
Academic Seal, black on white variant, cell 35
Secondary LogoLast Updated : 5/22/2026
Wesleyan Cardinals Athletics wordmark, black/red on white variant, cell 15
WordmarkLast Updated : 5/22/2026
Wesleyan Cardinals wordmark, white on black variant, cell 16
WordmarkLast Updated : 5/22/2026
Wesleyan Cardinals wordmark, red/black on white variant, cell 17
WordmarkLast Updated : 5/22/2026
Wesleyan Cardinals wordmark, black on white variant, cell 18
WordmarkLast Updated : 5/22/2026
Wesleyan wordmark, black variant, cell 19
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, horizontal black on white variant, cell 20
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, horizontal red on white variant, cell 21
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, horizontal grey on white variant, cell 22
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, horizontal white on black variant, cell 23
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, horizontal white on black variant, cell 24
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, stacked black on white variant, cell 25
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, stacked red on white variant, cell 26
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, stacked grey on white variant, cell 27
WordmarkLast Updated : 5/22/2026
Wesleyan University wordmark, stacked white on black variant, cell 28
WordmarkLast Updated : 5/22/2026
Bookstore wordmark, red/black on white variant, cell 31
WordmarkLast Updated : 5/22/2026
Bookstore wordmark, grey/black on white variant, cell 32
WordmarkLast Updated : 5/22/2026
Bookstore wordmark, black/white on black variant, cell 33
WordmarkLast Updated : 5/22/2026
Bookstore wordmark, white on black variant, cell 34
WordmarkLast Updated : 5/22/2026
W monogram, red shield variant, cell 29
LettermarkLast Updated : 5/22/2026
W monogram, black shield variant, cell 30
LettermarkLast Updated : 5/22/2026

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

No Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

hard rule

Academic Seal Usage Restriction

The Academic Seal mark can only be used with the approval of the University Communications. This is not to be used by any outside vendor unless submitted through the University.

hard rule

No Alterations to Seal

No alterations or overlaying graphics to seal permitted.