Brand Guidelines

Wellesley College (WEL)

Location
Wellesley, MA
Established
1875
Mascot
The Blue
Code
WEL_NCAA
League
NCAA
Licensing Agency
CLC
Wellesley College (WEL)

Official Color Palette

Approved University Colors

Guideline Assets

Wellesley College primary mark, blue variant, cell 1
Primary Logo
Wellesley College primary mark, black variant, cell 2
Primary Logo
Wellesley College primary mark, white knockout variant, cell 3
Primary Logo
Wellesley wordmark over W lettermark, blue/grey variant, cell 13
Primary Logo
Wellesley wordmark over W lettermark, black/grey variant, cell 14
Primary Logo
Wellesley wordmark over W lettermark, blue/grey on black variant, cell 15
Primary Logo
Wellesley wordmark over W lettermark, white/grey on black variant, cell 16
Primary Logo
Wellesley wordmark over W lettermark, white/grey on blue variant, cell 17
Primary Logo
Wellesley wordmark over W lettermark, white/grey on black variant, cell 18
Primary Logo
Wellesley wordmark over W lettermark, blue/grey on grey variant, cell 19
Primary Logo
Wellesley Athletics wordmark over W lettermark, blue/grey variant, cell 20
Secondary Logo
Wellesley Athletics wordmark over W lettermark, blue/grey variant, cell 21
Secondary Logo
Wellesley Athletics wordmark over W lettermark, black/grey variant, cell 22
Secondary Logo
Wellesley Athletics wordmark over W lettermark, blue/grey on black variant, cell 23
Secondary Logo
Wellesley Athletics wordmark over W lettermark, white/grey on black variant, cell 24
Secondary Logo
Wellesley Athletics wordmark over W lettermark, white/grey on blue variant, cell 25
Secondary Logo
Wellesley Athletics wordmark over W lettermark, white/grey on blue variant, cell 26
Secondary Logo
Wellesley Athletics wordmark over W lettermark, white/grey on blue variant, cell 27
Secondary Logo
Wellesley Athletics wordmark over W lettermark, blue/grey on grey variant, cell 28
Secondary Logo
Wellesley Athletics wordmark over W lettermark, black/grey on grey variant, cell 29
Secondary Logo
W lettermark with Wellesley Athletics wordmark, blue/grey variant, cell 35
Secondary Logo
W lettermark with Wellesley Athletics wordmark, black/grey variant, cell 36
Secondary Logo
W lettermark with Wellesley Athletics wordmark, blue/grey on black variant, cell 37
Secondary Logo
W lettermark with Wellesley Athletics wordmark, white/grey on black variant, cell 38
Secondary Logo
W lettermark with Wellesley Athletics wordmark, white/grey on black variant, cell 39
Secondary Logo
Wellesley College wordmark, blue variant, cell 7
Wordmark
Wellesley College wordmark, black variant, cell 8
Wordmark
Wellesley College wordmark, white knockout variant, cell 9
Wordmark
Wellesley wordmark, blue variant, cell 10
Wordmark
Wellesley wordmark, black variant, cell 11
Wordmark
Wellesley wordmark, white knockout variant, cell 12
Wordmark
Wellesley wordmark, blue/grey variant, cell 30
Wordmark
Wellesley wordmark, black/grey variant, cell 31
Wordmark
Wellesley wordmark, blue/grey variant, cell 32
Wordmark
Wellesley wordmark, black/grey variant, cell 33
Wordmark
Wellesley wordmark, white/grey on black variant, cell 34
Wordmark
Wellesley College W monogram, blue variant, cell 4
Lettermark
Wellesley College W monogram, black variant, cell 5
Lettermark
Wellesley College W monogram, white knockout variant, cell 6
Lettermark

Approved Verbiage

Rules & Guidelines

hard rule

Prohibition on Use of Current Players’ Name, Image, or Likeness

No use of current players’ name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

Prohibition on Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

Wellesley College (WEL) Brand Guidelines & Licensing