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University Of Wisconsin–oshkosh Brand Guidelines

Location
Oshkosh, WI
Established
1871
Mascot
Clash the Titan
Code
UWO_NCAA
League
NCAA
Licensing Agency
CLC

Official Brand Colors

Official University Color Palette

Logos & Marks

UW-Oshkosh Titans logo, full color variant, cell 1
Primary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans logo, black and white variant, cell 2
Primary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans logo, white on black variant, cell 3
Primary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans logo, full color horizontal variant, cell 10
Primary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans logo, black and white horizontal variant, cell 12
Primary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans logo, white on black horizontal variant, cell 14
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, full color, stacked variant, cell 28
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, full color, stacked, reverse variant, cell 29
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, full color, horizontal variant, cell 32
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, full color, horizontal, reverse variant, cell 33
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, one color, stacked variant, cell 30
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, one color, stacked, reverse variant, cell 31
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, one color, horizontal variant, cell 34
Primary LogoLast Updated : 6/26/2026
UWO Oshkosh logo, one color, horizontal, reverse variant, cell 35
Primary LogoLast Updated : 6/26/2026
UWO Titans logo, full color variant, cell 4
Secondary LogoLast Updated : 6/26/2026
UWO Titans logo, black and white variant, cell 5
Secondary LogoLast Updated : 6/26/2026
UWO Titans logo, white on black variant, cell 6
Secondary LogoLast Updated : 6/26/2026
UWO logo, full color variant, cell 7
Secondary LogoLast Updated : 6/26/2026
UWO logo, black and white variant, cell 8
Secondary LogoLast Updated : 6/26/2026
UWO logo, white on black variant, cell 9
Secondary LogoLast Updated : 6/26/2026
UWO logo, full color horizontal variant, cell 11
Secondary LogoLast Updated : 6/26/2026
UWO logo, black and white horizontal variant, cell 13
Secondary LogoLast Updated : 6/26/2026
UWO logo, white on black horizontal variant, cell 15
Secondary LogoLast Updated : 6/26/2026
Titan head logo, full color variant, cell 16
Secondary LogoLast Updated : 6/26/2026
Titan head logo, black and white variant, cell 17
Secondary LogoLast Updated : 6/26/2026
Titan head logo, white on black variant, cell 18
Secondary LogoLast Updated : 6/26/2026
UW-Oshkosh Titans wordmark, full color variant, cell 19
WordmarkLast Updated : 6/26/2026
UW-Oshkosh Titans wordmark, black and white variant, cell 20
WordmarkLast Updated : 6/26/2026
UW-Oshkosh Titans wordmark, white on black variant, cell 21
WordmarkLast Updated : 6/26/2026
UWO wordmark, full color variant, cell 22
WordmarkLast Updated : 6/26/2026
UWO wordmark, black and white variant, cell 23
WordmarkLast Updated : 6/26/2026
UWO wordmark, white on black variant, cell 24
WordmarkLast Updated : 6/26/2026
UW-Oshkosh wordmark, full color variant, cell 25
WordmarkLast Updated : 6/26/2026
UW-Oshkosh wordmark, black and white variant, cell 26
WordmarkLast Updated : 6/26/2026
UW-Oshkosh wordmark, white on black variant, cell 27
WordmarkLast Updated : 6/26/2026

Approved Verbiage

Rules & Guidelines

hard rule

No Alterations or Overlaying Graphics to Seal

No alterations or overlaying graphics to seal permitted.

hard rule

Licensing of Consumables

University licenses consumables (must have expiration date on packaging).

hard rule

Licensing of Health and Beauty Products

University licenses health and beauty products.

hard rule

No References to Alcohol, Drugs, or Tobacco

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

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Last Updated: October 6, 2026
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University Of Wisconsin–oshkosh Brand Guidelines & Licensing