University Of Wisconsin Green Bay Brand Guidelines

Location
Green Bay, WI
Established
1965
Mascot
Phoenix
Code
WGB_NCAA
League
NCAA
Licensing Agency
CLC
University of Wisconsin Green Bay

Official Brand Colors

Official Color Palette

Logos & Marks

GB Phoenix logo, Green Bay Green variant, cell 1
Primary LogoLast Updated : 5/21/2026
GB Phoenix logo, Green Bay Green, reverse variant, cell 2
Primary LogoLast Updated : 5/21/2026
GB Phoenix logo, Green Bay Dark Green variant, cell 3
Primary LogoLast Updated : 5/21/2026
GB Phoenix logo, Green Bay Dark Green, reverse variant, cell 4
Primary LogoLast Updated : 5/21/2026
GB Phoenix logo, white on black variant, cell 5
Primary LogoLast Updated : 5/21/2026
Green Bay Phoenix wordmark, white on green variant, cell 6
Primary LogoLast Updated : 5/21/2026
Green Bay Phoenix wordmark, green on white variant, cell 7
Primary LogoLast Updated : 5/21/2026
Phoenix head logo, green variant, cell 28
Secondary LogoLast Updated : 5/21/2026
GB in Wisconsin logo, green variant, cell 29
Secondary LogoLast Updated : 5/21/2026
Phoenix head logo, white on black variant, cell 30
Secondary LogoLast Updated : 5/21/2026
GB in Wisconsin logo, white on black variant, cell 31
Secondary LogoLast Updated : 5/21/2026
numbers, Green Bay Green, style 1 variant, cell 32
Secondary LogoLast Updated : 5/21/2026
numbers, Green Bay Green, style 1, reverse variant, cell 33
Secondary LogoLast Updated : 5/21/2026
numbers, Green Bay Green, style 2 variant, cell 34
Secondary LogoLast Updated : 5/21/2026
numbers, Green Bay Green, style 2, reverse variant, cell 35
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay wordmark, stacked, green variant, cell 39
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay wordmark, stacked, black variant, cell 40
Secondary LogoLast Updated : 5/21/2026
Phoenix icon, green variant, cell 41
Secondary LogoLast Updated : 5/21/2026
Phoenix icon, black variant, cell 42
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Marinette Campus wordmark, stacked, green variant, cell 43
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Manitowoc Campus wordmark, stacked, green variant, cell 44
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Sheboygan Campus wordmark, stacked, green variant, cell 45
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay wordmark, horizontal, green variant, cell 46
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay wordmark, horizontal, black variant, cell 47
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Marinette Campus wordmark, horizontal stacked, green variant, cell 48
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Marinette Campus wordmark, horizontal, green variant, cell 49
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Marinette Campus wordmark, horizontal linear, green variant, cell 50
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Manitowoc Campus wordmark, horizontal stacked, green variant, cell 51
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Manitowoc Campus wordmark, horizontal, green variant, cell 52
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Manitowoc Campus wordmark, horizontal linear, green variant, cell 53
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Sheboygan Campus wordmark, horizontal stacked, green variant, cell 54
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Sheboygan Campus wordmark, horizontal, green variant, cell 55
Secondary LogoLast Updated : 5/21/2026
Phoenix icon with University of Wisconsin Green Bay Sheboygan Campus wordmark, horizontal linear, green variant, cell 56
Secondary LogoLast Updated : 5/21/2026
Green Bay wordmark, Green Bay Green variant, cell 8
WordmarkLast Updated : 5/21/2026
Green Bay wordmark, Green Bay Green, reverse variant, cell 9
WordmarkLast Updated : 5/21/2026
Green Bay wordmark, white outline on black variant, cell 10
WordmarkLast Updated : 5/21/2026
Green Bay wordmark, Green Bay Dark Green variant, cell 11
WordmarkLast Updated : 5/21/2026
Green Bay wordmark, Green Bay Dark Green, reverse variant, cell 12
WordmarkLast Updated : 5/21/2026
Phoenix wordmark, Green Bay Green variant, cell 13
WordmarkLast Updated : 5/21/2026
Phoenix wordmark, Green Bay Green, reverse variant, cell 14
WordmarkLast Updated : 5/21/2026
Phoenix wordmark, white outline on black variant, cell 15
WordmarkLast Updated : 5/21/2026
Phoenix wordmark, Green Bay Dark Green variant, cell 16
WordmarkLast Updated : 5/21/2026
Phoenix wordmark, Green Bay Dark Green, reverse variant, cell 17
WordmarkLast Updated : 5/21/2026
UW-Green Bay wordmark, Green Bay Green variant, cell 18
WordmarkLast Updated : 5/21/2026
UW-Green Bay wordmark, Green Bay Green, reverse variant, cell 19
WordmarkLast Updated : 5/21/2026
UW-Green Bay wordmark, white outline on black variant, cell 20
WordmarkLast Updated : 5/21/2026
UW-Green Bay wordmark, Green Bay Dark Green variant, cell 21
WordmarkLast Updated : 5/21/2026
UW-Green Bay wordmark, Green Bay Dark Green, reverse variant, cell 22
WordmarkLast Updated : 5/21/2026
GB lettermark, Green Bay Green variant, cell 23
LettermarkLast Updated : 5/21/2026
GB lettermark, Green Bay Green, reverse variant, cell 24
LettermarkLast Updated : 5/21/2026
GB lettermark, Green Bay Dark Green variant, cell 25
LettermarkLast Updated : 5/21/2026
GB lettermark, Green Bay Dark Green, reverse variant, cell 26
LettermarkLast Updated : 5/21/2026
GB lettermark, white on black variant, cell 27
LettermarkLast Updated : 5/21/2026
GB BASKETBALL logo, green/white on white variant, cell 36
Sport LogoLast Updated : 5/21/2026
GB BASKETBALL logo, white/green on green background variant, cell 37
Sport LogoLast Updated : 5/21/2026
GB BASKETBALL logo, white/green on black background variant, cell 38
Sport LogoLast Updated : 5/21/2026

Approved Verbiage

Rules & Guidelines

hard rule

No Alterations to University Seal

No alterations or overlaying graphics to seal permitted.

hard rule

No Use of Current Players' Name, Image, or Likeness

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.