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University Of Virginia's College At Wise Brand Guidelines

Location
Wise, VA
Established
1954
Mascot
Cavaliers
Code
VCW_NCAA
League
NCAA
Licensing Agency
CLC

Official Brand Colors

University Color Palette

Logos & Marks

UVA Wise institutional logo with subtext, color on white variant, cell 1
Secondary LogoLast Updated : 5/21/2026
UVA Wise institutional logo with subtext, white on red variant, cell 2
Secondary LogoLast Updated : 5/21/2026
UVA Wise institutional logo, color on white variant, cell 3
Secondary LogoLast Updated : 5/21/2026
UVA Wise institutional logo, white on red variant, cell 4
Secondary LogoLast Updated : 5/21/2026
V Athletics lockup, red/black variant, cell 13
Secondary LogoLast Updated : 5/21/2026
V Cavaliers lockup, red/black variant, cell 14
Secondary LogoLast Updated : 5/21/2026
UVA Wise athletics wordmark, horizontal red/black variant, cell 11
WordmarkLast Updated : 5/21/2026
UVA Wise athletics wordmark, stacked red/black variant, cell 12
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V, black text variant, cell 15
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V, red text variant, cell 16
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V with white outline, white text, grey background variant, cell 17
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V with white outline, red text, black background variant, cell 18
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V with white outline, white text, black background variant, cell 19
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V with white outline, black text, red background variant, cell 20
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, red V with white outline, white text, red background variant, cell 21
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, white V with red/black outline, white text, red background variant, cell 22
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, black V with white outline, black text, red background variant, cell 23
WordmarkLast Updated : 5/21/2026
Athletics Wordmark, black V with white outline, white text, red background variant, cell 24
WordmarkLast Updated : 5/21/2026
V lettermark, red on white variant, cell 5
LettermarkLast Updated : 5/21/2026
V lettermark, white on red variant, cell 6
LettermarkLast Updated : 5/21/2026
V lettermark, white with black outline on red variant, cell 7
LettermarkLast Updated : 5/21/2026
V lettermark, black on red variant, cell 8
LettermarkLast Updated : 5/21/2026
V lettermark, red on grey variant, cell 9
LettermarkLast Updated : 5/21/2026
V lettermark, white on black variant, cell 10
LettermarkLast Updated : 5/21/2026
Women's Basketball Sport-Specific Mark, red V with white outline, black text variant, cell 25
Sport LogoLast Updated : 5/21/2026
Women's Basketball Sport-Specific Mark, red V with white outline, white text, red background variant, cell 26
Sport LogoLast Updated : 5/21/2026
Women's Basketball Sport-Specific Mark, red V, black text variant, cell 27
Sport LogoLast Updated : 5/21/2026
Women's Basketball Sport-Specific Mark, red V, red text variant, cell 28
Sport LogoLast Updated : 5/21/2026
Women's Basketball Sport-Specific Mark, black V with white outline, white text, red background variant, cell 29
Sport LogoLast Updated : 5/21/2026

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Jefferson Blue Usage Restriction

Jefferson Blue should be used ONLY on institutional marks.

conditional rule

Sport-Specific Marks Availability

All sport-specific marks are available from JPatton upon request. Sports included are: Baseball, Men's Basketball, Women's Basketball, Men's Cross Country, Women's Cross Country, Cheer, Football, Men's Golf, Women's Golf, Lacrosse, Men's Tennis, Women's Tennis, Softball, Volleyball.

conditional rule

University Seal Product Use Restriction

University seal permitted on products for resale (reviewed on a case-by-case basis). No alterations or overlaying graphics to seal permitted.

hard rule

Numbers Permitted on Products for Resale

University permits numbers on products for resale.

hard rule

Mascot Caricatures Permitted

Mascot caricatures permitted.

hard rule

Prohibition on Use of Current Players' Name, Image, or Likeness

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

Prohibition on Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.