University Of Tampa Brand Guidelines

Location
N/A
Established
N/A
Mascot
N/A
Code
UT_NCAA_AFF
League
NCAA
Licensing Agency
Affinity

Official Brand Colors

Official University Colors

Athletic Mark Color Restriction

Logos & Marks

Plant Hall Logo, black variant, cell 1
Primary Logo
Plant Hall Logo, white variant, cell 2
Primary Logo
Spartan Circle, full color variant, cell 13
Primary Logo
Spartan Circle, full color on black variant, cell 14
Primary Logo
Spartan Circle, black and white variant, cell 15
Primary Logo
Spartan Circle, red and white on black variant, cell 16
Primary Logo
Spartan Circle, red and white on red variant, cell 17
Primary Logo
Spartan Circle, black and white on black variant, cell 18
Primary Logo
University of Tampa primary logo, black outline on red background variant
Primary Logo
Plant Hall Logo, full color variant
Primary Logo
The University of Tampa logo, primary, horizontal, with building illustration variant
Primary Logo
The University of Tampa logo, primary, horizontal, wordmark only variant
Primary Logo
The University of Tampa logo, primary, horizontal, with building illustration variant
Primary Logo
The University of Tampa logo, primary, horizontal, wordmark only variant
Primary Logo
The University of Tampa logo, primary, vertical, with building illustration variant
Primary Logo
UT Minaret, black variant, cell 7
Secondary Logo
UT Minaret, white variant, cell 8
Secondary Logo
Single Minaret, black variant, cell 9
Secondary Logo
Single Minaret, white variant, cell 10
Secondary Logo
UT Seal, black variant, cell 11
Secondary Logo
UT Seal, white variant, cell 12
Secondary Logo
Spartan Head, full color variant, cell 19
Secondary Logo
Spartan Head, full color on black variant, cell 20
Secondary Logo
Spartan Head, black and white variant, cell 21
Secondary Logo
Spartan Head, red and white on black variant, cell 22
Secondary Logo
Spartan Head, red and white on red variant, cell 23
Secondary Logo
Spartan Head, black and white on black variant, cell 24
Secondary Logo
Spartan Head/Tampa Lockup, full color variant, cell 25
Secondary Logo
Spartan Head/Tampa Lockup, full color on black variant, cell 26
Secondary Logo
Spartan Head/Tampa Lockup, horizontal full color variant, cell 27
Secondary Logo
Spartan Head/Tampa Lockup, horizontal full color on black variant, cell 28
Secondary Logo
UT Tampa, full color variant, cell 29
Secondary Logo
UT Tampa, full color on red variant, cell 30
Secondary Logo
UT Tampa, black and white variant, cell 31
Secondary Logo
UT Tampa, red and white on black variant, cell 32
Secondary Logo
UT Banner, full color variant, cell 33
Secondary Logo
UT Banner, full color on red variant, cell 34
Secondary Logo
UT Banner, red and white variant, cell 35
Secondary Logo
UT Banner, black and white variant, cell 36
Secondary Logo
UT Banner, full color on black variant, cell 37
Secondary Logo
UT Circle, full color variant, cell 38
Secondary Logo
UT Circle, black and white on red variant, cell 39
Secondary Logo
UT Circle, red and white on black variant, cell 40
Secondary Logo
mascot, full body, red cape variant, cell 41
Secondary Logo
mascot, full body, grey cape variant, cell 42
Secondary Logo
mascot, head only, red plume variant, cell 43
Secondary Logo
mascot, head only, grey plume variant, cell 44
Secondary Logo
mascot, full body, red cape, arm raised variant, cell 45
Secondary Logo
mascot, full body, grey cape, arm raised variant, cell 46
Secondary Logo
mascot, full body, red cape, holding sign variant, cell 47
Secondary Logo
mascot, full body, grey cape, holding sign variant, cell 48
Secondary Logo
mascot, full body, red cape, holding black sign variant, cell 49
Secondary Logo
mascot, full body, grey cape, holding black sign variant, cell 50
Secondary Logo
mascot, full body, red cape, holding white sign variant, cell 51
Secondary Logo
mascot, full body, grey cape, holding white sign variant, cell 52
Secondary Logo
mascot, full body, red cape, running variant, cell 53
Secondary Logo
mascot, full body, grey cape, running variant, cell 54
Secondary Logo
mascot, full body, red cape, pointing variant, cell 55
Secondary Logo
mascot, full body, grey cape, pointing variant, cell 56
Secondary Logo
mascot, full body, red cape, pointing right variant, cell 57
Secondary Logo
mascot, full body, grey cape, pointing right variant, cell 58
Secondary Logo
UTampa Minaret, full color variant
Secondary Logo
Single Minaret, full color variant
Secondary Logo
UTampa Seal, full color variant
Secondary Logo
Plant Hall, black and white variant
Secondary Logo
Spartan Head, color variant
Secondary Logo
UT Banner, color variant
Secondary Logo
UT Minaret, black and white variant
Secondary Logo
UT Circle, color variant
Secondary Logo
UT Circle, color variant
Secondary Logo
UT Tampa, color variant
Secondary Logo
The University of Tampa minaret icon, black and white variant
Secondary Logo
The University of Tampa Spartans logo, circular seal, full color variant
Secondary Logo
The University of Tampa Spartans logo, circular seal, full color, alternate variant
Secondary Logo
The University of Tampa Spartan head logo, full color variant
Secondary Logo
The University of Tampa interlocking UT logo, full color, with 'TAMPA' text variant
Secondary Logo
The University of Tampa interlocking UT logo, full color, with 'TAMPA' text, alternate variant
Secondary Logo
The University of Tampa logo, incorrect usage - skewed variant
Secondary Logo
The University of Tampa logo, incorrect usage - distorted variant
Secondary Logo
Spartan head logo, incorrect usage - rotated variant
Secondary Logo
The University of Tampa logo, incorrect usage - changed font variant
Secondary Logo
UT logo, incorrect usage - changed color variant
Secondary Logo
University of Tampa Spartans logo, incorrect usage - new logo created from official logo variant
Secondary Logo
QR code, full color variant, cell 1
Secondary Logo
Wordmark, black variant, cell 3
Wordmark
Wordmark, black variant, cell 4
Wordmark
Wordmark, white variant, cell 5
Wordmark
Wordmark, white variant, cell 6
Wordmark
Wordmark, full color variant
Wordmark
The University of Tampa Wordmark, black and white variant
Wordmark
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Minimum Logo Clear Space

The minimum clear space is measured on all sides of any UTampa logo, and should be no less than .2 inches.

hard rule

Minimum Logo Sizes

Logos must not be used any smaller than the minimum sizes shown for print.

hard rule

Logo Modification Prohibition

Do not change the University logos in any way. Use only the official logos.

hard rule

Incorrect Logo Usage Examples

Never skew, distort, rotate, change the font, change the color, or create a new logo from an official logo.

hard rule

UTampa Seal Usage Restriction

The University seal is reserved for academic and ceremonial uses only and requires authorization from the Office of Communications and Public Affairs.

hard rule

UT Minaret Logo Color Consistency

The same color must be used for the minaret, text and rule components.

hard rule

Single Minaret Reference Requirement

When using the single minaret, reference to the University of Tampa must be included somewhere on the page or item.

advisory rule

Spartan Head Reference Recommendation

When using the Spartan Head logo, reference to The University of Tampa somewhere on the page or item is recommended.

advisory rule

UT Banner Usage Recommendation

Due to its simplicity, the UT Banner is ideal for smaller applications.

advisory rule

UT Circle Usage Recommendation

When the full University name is desired, the UT Circle is a good option.

advisory rule

UT Tampa Usage Recommendation

When a simple logo is needed within a complex or busy design, the UT Tampa is a good option.

advisory rule

UT Tampa Customization Limitation

The UT Tampa is recommended only for shorter department and program names. The extra lines of copy create a vertical shape that is not suitable for most applications.

hard rule

Licensed Vendor Requirement

Any item that uses a University trademark, whether for commercial or non-commercial purposes, must be purchased through an officially licensed vendor.

hard rule

Licensed Item Approval Requirement

All licensed items must be approved by the Office of Communications and Public Affairs.

hard rule

External Publication Review Requirement

All external publications must be reviewed by the Office of Communications and Public Affairs for copy and branding before being produced.