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University Of Missouri Brand Guidelines

Location
Columbia, MO
Established
1839
Mascot
Truman
Code
MIS_NCAA
League
NCAA
Licensing Agency
CLC
University of Missouri

Official Brand Colors

Approved University Colors

Logos & Marks

Primary Athletics Mark, color variant, cell 1
Primary LogoLast Updated : 5/21/2026
Primary Athletics Mark, color on black variant, cell 2
Primary LogoLast Updated : 5/21/2026
Primary Athletics Mark, black/white variant, cell 3
Primary LogoLast Updated : 5/21/2026
Primary Athletics Mark, reverse on black variant, cell 4
Primary LogoLast Updated : 5/21/2026
Secondary Mark, color variant, cell 5
Secondary LogoLast Updated : 5/21/2026
Secondary Mark, color on black variant, cell 6
Secondary LogoLast Updated : 5/21/2026
Secondary Mark, black/white variant, cell 7
Secondary LogoLast Updated : 5/21/2026
Secondary Mark, reverse on black variant, cell 8
Secondary LogoLast Updated : 5/21/2026
Secondary Mark - Headwear Only, color variant, cell 9
Secondary LogoLast Updated : 5/21/2026
Secondary Mark - Headwear Only, color on black variant, cell 10
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Full Body, color variant, cell 11
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Full Body, color on black variant, cell 12
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Full Body, black/white variant, cell 13
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Head, color variant, cell 14
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Head, color on black variant, cell 15
Secondary LogoLast Updated : 5/21/2026
Mascot Mark - Truman Head, black/white variant, cell 16
Secondary LogoLast Updated : 5/21/2026
Helmet Mark, color variant, cell 17
Secondary LogoLast Updated : 5/21/2026
Helmet Mark, color on black variant, cell 18
Secondary LogoLast Updated : 5/21/2026
Institutional Mark - MU, color variant, cell 19
Secondary LogoLast Updated : 5/21/2026
Institutional Mark - MU, black/white variant, cell 20
Secondary LogoLast Updated : 5/21/2026
Institutional Mark - MU, reverse on gold variant, cell 21
Secondary LogoLast Updated : 5/21/2026
Institutional Mark - MU, reverse on black variant, cell 22
Secondary LogoLast Updated : 5/21/2026
Column Mark, black variant, cell 30
Secondary LogoLast Updated : 5/21/2026
Column Mark, reverse on black variant, cell 31
Secondary LogoLast Updated : 5/21/2026
University Seal, color variant, cell 32
Secondary LogoLast Updated : 5/21/2026
University Seal, black/white variant, cell 33
Secondary LogoLast Updated : 5/21/2026
University Seal, reverse on black variant, cell 34
Secondary LogoLast Updated : 5/21/2026
Mizzou 1839 pattern, black/grey variant, cell 35
Secondary LogoLast Updated : 5/21/2026
Mizzou 1839 pattern, black/gold variant, cell 36
Secondary LogoLast Updated : 5/21/2026
Mizzou 1839 pattern, gold/black variant, cell 37
Secondary LogoLast Updated : 5/21/2026
honeycomb pattern, black/grey variant, cell 38
Secondary LogoLast Updated : 5/21/2026
honeycomb pattern, black/gold variant, cell 39
Secondary LogoLast Updated : 5/21/2026
honeycomb pattern, gold/black variant, cell 40
Secondary LogoLast Updated : 5/21/2026
tiger stripe pattern, black/grey variant, cell 41
Secondary LogoLast Updated : 5/21/2026
tiger stripe pattern, black/gold variant, cell 42
Secondary LogoLast Updated : 5/21/2026
Circular Column Mark, black on white variant, cell 43
Secondary LogoLast Updated : 5/21/2026
Circular Column Mark, white and gold on black variant, cell 44
Secondary LogoLast Updated : 5/21/2026
Word Mark - MIZZOU, block black variant, cell 23
WordmarkLast Updated : 5/21/2026
Word Mark - TIGERS, block black variant, cell 24
WordmarkLast Updated : 5/21/2026
Word Mark - MISSOURI, block black variant, cell 25
WordmarkLast Updated : 5/21/2026
Word Mark - Tigers, script black variant, cell 26
WordmarkLast Updated : 5/21/2026
Word Mark - Missouri, script black variant, cell 27
WordmarkLast Updated : 5/21/2026
Word Mark - Mizzou, script black variant, cell 28
WordmarkLast Updated : 5/21/2026
Letter Mark - M, block black variant, cell 29
LettermarkLast Updated : 5/21/2026

Approved Verbiage

Rules & Guidelines

hard rule

University Seal Usage Restrictions

No alterations or overlaying graphics to seal permitted.

hard rule

Prohibited References with University Marks

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.