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University Of Hartford Brand Guidelines

Location
West Hartford, CT
Established
1957
Mascot
Hawks
Code
HAT_NCAA
League
NCAA
Licensing Agency
CLC
University of Hartford

Official Brand Colors

Official University Colors

Mascot Mark Color Specifications

Logos & Marks

Hartford Hawk primary logo, red/black mascot, black wordmark variant, cell 1
Primary LogoLast Updated : 5/21/2026
Hartford Hawk primary logo, black/white mascot, black wordmark variant, cell 2
Primary LogoLast Updated : 5/21/2026
Hartford Hawk primary logo, red/white mascot, red wordmark variant, cell 3
Primary LogoLast Updated : 5/21/2026
Hartford Hawk primary logo, black/white mascot, black wordmark variant, cell 4
Primary LogoLast Updated : 5/21/2026
Hartford Hawk secondary logo, red/black mascot, black wordmark variant, cell 5
Secondary LogoLast Updated : 5/21/2026
Hartford Hawk secondary logo, black/white mascot, black wordmark variant, cell 6
Secondary LogoLast Updated : 5/21/2026
Hartford Hawk secondary logo, red/white mascot, red wordmark variant, cell 7
Secondary LogoLast Updated : 5/21/2026
Hartford Hawk secondary logo, black/white mascot, black wordmark variant, cell 8
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, full color, pose 1 variant, cell 9
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, line art, pose 1 variant, cell 10
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, full color, pose 2 variant, cell 11
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, line art, pose 2 variant, cell 12
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, full color, pose 3 variant, cell 13
Secondary LogoLast Updated : 5/21/2026
Howie the Hawk mascot, line art, pose 3 variant, cell 14
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, red variant, cell 43
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, black variant, cell 44
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, white on black variant, cell 45
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, red, horizontal variant, cell 46
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, black, horizontal variant, cell 47
Secondary LogoLast Updated : 5/21/2026
University of Hartford wordmark, white on black, horizontal variant
Secondary LogoLast Updated : 5/21/2026
HARTFORD ATHLETICS wordmark, red/black variant, cell 22
WordmarkLast Updated : 5/21/2026
HARTFORD ATHLETICS wordmark, outline variant, cell 23
WordmarkLast Updated : 5/21/2026
HARTFORD ATHLETICS wordmark, red outline variant, cell 24
WordmarkLast Updated : 5/21/2026
HARTFORD ATHLETICS wordmark, white outline variant, cell 25
WordmarkLast Updated : 5/21/2026
HARTFORD ATHLETICS wordmark, white on black variant, cell 26
WordmarkLast Updated : 5/21/2026
HARTFORD wordmark, red variant, cell 27
WordmarkLast Updated : 5/21/2026
HARTFORD wordmark, red outline variant, cell 28
WordmarkLast Updated : 5/21/2026
HARTFORD wordmark, outline variant, cell 29
WordmarkLast Updated : 5/21/2026
HARTFORD wordmark, white on black variant, cell 30
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS wordmark, red/black variant, cell 31
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS wordmark, black variant, cell 32
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS wordmark, white on black variant, cell 33
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS stacked wordmark, red variant, cell 34
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS stacked wordmark, black variant, cell 35
WordmarkLast Updated : 5/21/2026
HARTFORD HAWKS stacked wordmark, white on black variant, cell 36
WordmarkLast Updated : 5/21/2026
block H, red variant, cell 39
LettermarkLast Updated : 5/21/2026
block H, white on red variant, cell 40
LettermarkLast Updated : 5/21/2026
block H, black variant, cell 41
LettermarkLast Updated : 5/21/2026
block H, white on black variant, cell 42
LettermarkLast Updated : 5/21/2026
H with hawk head, primary color variant, cell 15
Sport LogoLast Updated : 5/21/2026
H with hawk head, outline variant, cell 16
Sport LogoLast Updated : 5/21/2026
H with hawk head, white on black variant, cell 17
Sport LogoLast Updated : 5/21/2026
H with hawk head, red outline variant, cell 18
Sport LogoLast Updated : 5/21/2026
H with hawk head, black outline variant, cell 19
Sport LogoLast Updated : 5/21/2026
H with hawk head, white on red variant, cell 20
Sport LogoLast Updated : 5/21/2026
H with hawk head, red on black variant, cell 21
Sport LogoLast Updated : 5/21/2026
athletic numbers, light background variant, cell 37
Sport LogoLast Updated : 5/21/2026
athletic numbers, dark background variant, cell 38
Sport LogoLast Updated : 5/21/2026

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

University of Hartford Verbiage Restriction

"University of Hartford" is not to be used in conjunction with athletic marks.

hard rule

Mascot Marks Youth Items Restriction

Marks 9 through 14 are reserved for youth items only.