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University Of Charlotte Queens Brand Guidelines

Location
Charlotte, NC
Established
1857
Mascot
Rex the Royal
Code
QUC_NCAA
League
NCAA
Licensing Agency
CLC
University of Charlotte Queens

Official Brand Colors

Color Usage for Athletics and University Brands

Official Color Palette

Logos & Marks

mascot head in circle, navy on white variant, cell 1
Primary Logo
mascot head in circle, white on navy variant, cell 2
Primary Logo
QUC seal, navy variant, cell 17
Secondary Logo
Queens University Charlotte circular mark, navy variant, cell 18
Secondary Logo
Queens University Charlotte circular mark, navy, outline variant, cell 19
Secondary Logo
Queens University of Charlotte serif wordmark, navy, stacked variant, cell 36
Secondary Logo
Queens University of Charlotte serif wordmark, black, stacked variant, cell 37
Secondary Logo
Queens University of Charlotte serif wordmark, white on navy, stacked variant, cell 38
Secondary Logo
Queens University of Charlotte serif wordmark, navy, horizontal variant, cell 39
Secondary Logo
Queens University of Charlotte serif wordmark, black, horizontal variant, cell 40
Secondary Logo
Queens University of Charlotte serif wordmark, white on navy, horizontal variant, cell 41
Secondary Logo
Queens University of Charlotte small scale, navy variant, cell 43
Secondary Logo
Queens University of Charlotte small scale, black variant, cell 44
Secondary Logo
Queens University of Charlotte small scale, white on navy variant, cell 45
Secondary Logo
Queens University of Charlotte school seal, navy variant, cell 46
Secondary Logo
Queens wordmark with stylized Q, color variant, cell 3
Wordmark
Queens University Charlotte wordmark, navy variant, cell 4
Wordmark
Queens University Athletics wordmark, navy variant, cell 5
Wordmark
Queens wordmark, navy variant, cell 6
Wordmark
Queens wordmark, white on navy variant, cell 7
Wordmark
Royals script with circular text, navy variant, cell 8
Wordmark
The Royals Club wordmark, navy variant, cell 9
Wordmark
Queens Royals University wordmark, navy, stacked variant, cell 10
Wordmark
Queens Royals University wordmark, navy, alternate stacked variant, cell 11
Wordmark
Royals script, navy variant, cell 12
Wordmark
Royals script, white on navy variant, cell 13
Wordmark
Queens serif wordmark, navy variant, cell 42
Wordmark
stylized Q, navy variant, cell 14
Lettermark
stylized Q, navy, outline variant, cell 15
Lettermark
stylized Q, navy, double outline variant, cell 16
Lettermark
QUC lettermark, navy variant, cell 20
Lettermark
QUC lettermark, white on navy variant, cell 21
Lettermark
Queens Baseball wordmark, navy variant, cell 22
Sport Logo
Queens Basketball wordmark, navy variant, cell 23
Sport Logo
Queens Cheerleading wordmark, navy variant, cell 24
Sport Logo
Queens Cross Country wordmark, navy variant, cell 25
Sport Logo
Queens Dance wordmark, navy variant, cell 26
Sport Logo
Queens Golf wordmark, navy variant, cell 27
Sport Logo
Queens Lacrosse wordmark, navy variant, cell 28
Sport Logo
Queens Rugby wordmark, navy variant, cell 29
Sport Logo
Queens Soccer wordmark, navy variant, cell 30
Sport Logo
Queens Softball wordmark, navy variant, cell 31
Sport Logo
Queens Swimming wordmark, navy variant, cell 32
Sport Logo
Queens Tennis wordmark, navy variant, cell 33
Sport Logo
Queens Track and Field wordmark, navy variant, cell 34
Sport Logo
Queens Volleyball wordmark, navy variant, cell 35
Sport Logo

Approved Verbiage

Rules & Guidelines

hard rule

Mascot Caricatures

Mascot caricatures permitted.

conditional rule

University Seal Usage

University seal permitted on products for resale (reviewed on a case-by-case basis). No alterations or overlaying graphics to seal permitted.

hard rule

Numbers on Products

University permits numbers on products for resale.

hard rule

Prohibited References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.