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The University Of Texas At Austin Brand Guidelines

Location

Austin, TX

Established

1883

Mascot

Longhorn

Code

TEX_NCAA

League

NCAA

Licensing Agency

CLC

$The University of Texas at Austin$

Official Brand Colors

Official Color Palette

Logos & Marks

$Longhorn head, Burnt Orange on white variant, cell 1$

Primary LogoLast Updated : 5/22/2026

$Longhorn head, Burnt Orange on light gray variant, cell 2$

Primary LogoLast Updated : 5/22/2026

$Longhorn head, White on Burnt Orange variant, cell 3$

Primary LogoLast Updated : 5/22/2026

$Longhorn head, White on Dark Gray variant, cell 4$

Primary LogoLast Updated : 5/22/2026

$Longhorn head, White on Black variant, cell 5$

Primary LogoLast Updated : 5/22/2026

$State of Texas with star, Burnt Orange on white variant, cell 6$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with star, Burnt Orange on light gray variant, cell 7$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with star, White on Burnt Orange variant, cell 8$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with star, White on Dark Gray variant, cell 9$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with star, White on Black variant, cell 10$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with Longhorn, Burnt Orange on white variant, cell 11$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with Longhorn, Burnt Orange on light gray variant, cell 12$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with Longhorn, White on Burnt Orange variant, cell 13$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with Longhorn, White on Dark Gray variant, cell 14$

Secondary LogoLast Updated : 5/22/2026

$State of Texas with Longhorn, White on Black variant, cell 15$

Secondary LogoLast Updated : 5/22/2026

$Texas State Flag, on white variant, cell 16$

Secondary LogoLast Updated : 5/22/2026

$Texas State Flag, on grey variant, cell 17$

Secondary LogoLast Updated : 5/22/2026

$Texas State Flag, on orange variant, cell 18$

Secondary LogoLast Updated : 5/22/2026

$Texas State Flag, on dark grey variant, cell 19$

Secondary LogoLast Updated : 5/22/2026

$Texas State Flag, on black variant, cell 20$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, stacked with TEXAS, orange on white variant, cell 109$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, stacked with TEXAS, white on orange variant, cell 110$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, horizontal, orange on white variant, cell 111$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, horizontal, white on orange variant, cell 112$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, stacked, orange on white variant, cell 113$

Secondary LogoLast Updated : 5/22/2026

$University of Texas at Austin institutional mark, stacked, white on orange variant, cell 114$

Secondary LogoLast Updated : 5/22/2026

$Hook 'em hand symbol, orange variant, cell 115$

Secondary LogoLast Updated : 5/22/2026

$Hook 'Em mascot full body with wordmark, color variant, cell 118$

Secondary LogoLast Updated : 5/22/2026

$Hook 'Em mascot full body with wordmark, black and white variant, cell 119$

Secondary LogoLast Updated : 5/22/2026

$Hook 'Em mascot full body, color variant, cell 120$

Secondary LogoLast Updated : 5/22/2026

$Hook 'Em mascot head with wordmark, color variant, cell 121$

Secondary LogoLast Updated : 5/22/2026

$Hook 'Em mascot head with wordmark, black and white variant, cell 122$

Secondary LogoLast Updated : 5/22/2026

$Texas script, orange on white variant, cell 26$

WordmarkLast Updated : 5/22/2026

$Texas script, orange on grey variant, cell 27$

WordmarkLast Updated : 5/22/2026

$Texas script, white on orange variant, cell 28$

WordmarkLast Updated : 5/22/2026

$Texas script, orange on dark grey variant, cell 29$

WordmarkLast Updated : 5/22/2026

$Texas script, white on black variant, cell 30$

WordmarkLast Updated : 5/22/2026

$Longhorns script, orange on white variant, cell 31$

WordmarkLast Updated : 5/22/2026

$Longhorns script, orange on grey variant, cell 32$

WordmarkLast Updated : 5/22/2026

$Longhorns script, white on orange variant, cell 33$

WordmarkLast Updated : 5/22/2026

$Longhorns script, orange on dark grey variant, cell 34$

WordmarkLast Updated : 5/22/2026

$Longhorns script, white on black variant, cell 35$

WordmarkLast Updated : 5/22/2026

$TEXAS block, orange on white variant, cell 36$

WordmarkLast Updated : 5/22/2026

$TEXAS block, orange on grey variant, cell 37$

WordmarkLast Updated : 5/22/2026

$TEXAS block, white on orange variant, cell 38$

WordmarkLast Updated : 5/22/2026

$TEXAS block, orange on dark grey variant, cell 39$

WordmarkLast Updated : 5/22/2026

$TEXAS block, white on black variant, cell 40$

WordmarkLast Updated : 5/22/2026

$TEXAS arched, orange on white variant, cell 41$

WordmarkLast Updated : 5/22/2026

$TEXAS arched, orange on grey variant, cell 42$

WordmarkLast Updated : 5/22/2026

$TEXAS arched, white on orange variant, cell 43$

WordmarkLast Updated : 5/22/2026

$TEXAS arched, orange on dark grey variant, cell 44$

WordmarkLast Updated : 5/22/2026

$TEXAS arched, white on black variant, cell 45$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, straight, orange on white variant, cell 46$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, straight, orange on light grey variant, cell 47$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, straight, white on orange variant, cell 48$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, straight, orange on dark grey variant, cell 49$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, straight, white on black variant, cell 50$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, straight, orange on white variant, cell 51$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, straight, orange on light grey variant, cell 52$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, straight, white on orange variant, cell 53$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, straight, orange on dark grey variant, cell 54$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, straight, white on black variant, cell 55$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, stacked, orange on white variant, cell 56$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, stacked, orange on light grey variant, cell 57$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, stacked, white on orange variant, cell 58$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, stacked, orange on dark grey variant, cell 59$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, stacked, white on black variant, cell 60$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, straight, orange on white variant, cell 61$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, straight, orange on light grey variant, cell 62$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, straight, white on orange variant, cell 63$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, straight, orange on dark grey variant, cell 64$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, straight, white on black variant, cell 65$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, straight, orange on white variant, cell 66$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, straight, orange on light grey variant, cell 67$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, straight, white on orange variant, cell 68$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, straight, orange on dark grey variant, cell 69$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, straight, white on black variant, cell 70$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, arched, orange on white variant, cell 71$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, arched, orange on light grey variant, cell 72$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, arched, white on orange variant, cell 73$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, arched, orange on dark grey variant, cell 74$

WordmarkLast Updated : 5/22/2026

$TEXAS wordmark, arched, white on black variant, cell 75$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, arched, orange on white variant, cell 76$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, arched, orange on light grey variant, cell 77$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, arched, white on orange variant, cell 78$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, arched, orange on dark grey variant, cell 79$

WordmarkLast Updated : 5/22/2026

$LONGHORNS wordmark, arched, white on black variant, cell 80$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, orange variant, cell 81$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, orange on grey variant, cell 82$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, white on orange variant, cell 83$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, orange on black variant, cell 84$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM! wordmark, white on black variant, cell 85$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, orange variant, cell 86$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, orange on grey variant, cell 87$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, white on orange variant, cell 88$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, orange on black variant, cell 89$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM HORNS wordmark, white on black variant, cell 90$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, orange variant, cell 91$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, orange on grey variant, cell 92$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, white on orange variant, cell 93$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, orange on black variant, cell 94$

WordmarkLast Updated : 5/22/2026

$HOOK 'EM, HORNS! wordmark, white on black variant, cell 95$

WordmarkLast Updated : 5/22/2026

$Eyes of Texas - Slab alphabet, orange variant, cell 96$

WordmarkLast Updated : 5/22/2026

$Eyes of Texas - Slab Numerals, orange variant, cell 97$

WordmarkLast Updated : 5/22/2026

$Eyes of Texas - Display alphabet, orange variant, cell 98$

WordmarkLast Updated : 5/22/2026

$Texas Athletics wordmark, orange on white variant, cell 99$

WordmarkLast Updated : 5/22/2026

$Texas Athletics wordmark, orange on grey variant, cell 100$

WordmarkLast Updated : 5/22/2026

$Texas Athletics wordmark, white on orange variant, cell 101$

WordmarkLast Updated : 5/22/2026

$Texas Athletics wordmark, orange on dark grey variant, cell 102$

WordmarkLast Updated : 5/22/2026

$Texas Athletics wordmark, white on black variant, cell 103$

WordmarkLast Updated : 5/22/2026

$Longhorns Athletics wordmark, orange on white variant, cell 104$

WordmarkLast Updated : 5/22/2026

$Longhorns Athletics wordmark, orange on grey variant, cell 105$

WordmarkLast Updated : 5/22/2026

$Longhorns Athletics wordmark, white on orange variant, cell 106$

WordmarkLast Updated : 5/22/2026

$Longhorns Athletics wordmark, orange on dark grey variant, cell 107$

WordmarkLast Updated : 5/22/2026

$Longhorns Athletics wordmark, white on black variant, cell 108$

WordmarkLast Updated : 5/22/2026

$Block T, orange on white variant, cell 21$

LettermarkLast Updated : 5/22/2026

$Block T, orange on grey variant, cell 22$

LettermarkLast Updated : 5/22/2026

$Block T, white on orange variant, cell 23$

LettermarkLast Updated : 5/22/2026

$Block T, orange on dark grey variant, cell 24$

LettermarkLast Updated : 5/22/2026

$Block T, white on black variant, cell 25$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab lettermark T, orange on grey variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab lettermark T, white on orange variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab lettermark T, orange on black variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab lettermark T, white on black variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab numeral 1, orange on grey variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab numeral 1, white on orange variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab numeral 1, orange on black variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Slab numeral 1, white on black variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Display lettermark T, orange on grey variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Display lettermark T, white on orange variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Display lettermark T, orange on black variant$

LettermarkLast Updated : 5/22/2026

$Eyes of Texas - Display lettermark T, white on black variant$

LettermarkLast Updated : 5/22/2026

$Academic UT lettermark, orange variant, cell 116$

LettermarkLast Updated : 5/22/2026

$Academic UT lettermark, white on orange variant, cell 117$

LettermarkLast Updated : 5/22/2026

Approved Verbiage

Rules & Guidelines

hard rule

University Seal Not Permitted on Products for Resale

University seal not permitted on products for resale.

hard rule

No Alterations or Overlaying Graphics to Seal, V-Sabre, or Institutional Identity

No alterations or overlaying graphics to seal, V-Sabre, or institutional identity.

hard rule

No Use of Current Players' Name, Image, or Likeness on Commercial Products in Violation of NCAA Rules

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No References to Alcohol, Drugs, or Tobacco Related Products with University Marks

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

hard rule

Embroidery Direction for Texas Longhorn Silhouette Logo

When embroidering the Texas Longhorn silhouette logo, no specialty fill patterns may be used. Stitches must run in the same direction.