The University Of Arizona Brand Guidelines

Never use just 'University of Arizona®'.

The image of Old Main (including logos, photographs, renderings, paintings, etc.) is federally registered trademark of The University of Arizona and may not be used without prior written authorization from The University of Arizona's Office of Trademarks and Licensing.

Script marks can be used horizontally or diagonally in any colorway (represented in primary script mark section).

"Bear Down Arizona" fight song is available and issued through the Office of Trademarks and Licensing.

University licenses consumables (must have expiration date on packaging; reviewed on case-by-case basis).

University does not license health and beauty products.

University permits numbers on products for resale.

Mascot caricatures permitted (reviewed on case-by-case basis).

Cross licensing with other marks may be permitted with additional agreement.

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.