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Brand Guidelines

Texas State University (SWT)

Location
San Marcos, TX
Established
1899
Mascot
Boko the Bobcat
Code
SWT_NCAA
League
NCAA
Licensing Agency
CLC
Texas State University (SWT)

Official Color Palette

Official University Color Palette

Guideline Assets

Bobcat head, full color variant, cell 1
Primary Logo
Bobcat head, gold/maroon variant, cell 2
Primary Logo
Bobcat head, black/white variant, cell 3
Primary Logo
Texas State University primary mark, horizontal color variant, cell 49
Primary Logo
Texas State University primary mark, horizontal reverse on maroon variant, cell 50
Primary Logo
Texas State University primary mark, horizontal maroon/gold variant, cell 51
Primary Logo
Texas State University primary mark, horizontal gold/white variant, cell 52
Primary Logo
Texas State University primary mark, horizontal black/white variant, cell 53
Primary Logo
Texas State University primary mark, horizontal reverse on black variant, cell 54
Primary Logo
Texas State University primary mark, single-line color variant, cell 55
Primary Logo
Texas State University primary mark, single-line reverse on maroon variant, cell 56
Primary Logo
Texas State University primary mark, single-line maroon/gold variant, cell 57
Primary Logo
Texas State University primary mark, single-line gold/white variant, cell 58
Primary Logo
Texas State University primary mark, single-line black/white variant, cell 59
Primary Logo
Texas State University primary mark, single-line reverse on black variant, cell 60
Primary Logo
Bobcat head with Texas State wordmark, full color variant, cell 4
Secondary Logo
Bobcat head with Texas State wordmark, gold/maroon variant, cell 5
Secondary Logo
Bobcat head with Texas State wordmark, black/white variant, cell 6
Secondary Logo
Boko the Bobcat mascot, full color standing variant, cell 15
Secondary Logo
Boko the Bobcat mascot, full color standing on maroon variant, cell 16
Secondary Logo
Boko the Bobcat mascot head, full color variant, cell 17
Secondary Logo
Boko the Bobcat mascot head, full color on maroon variant, cell 18
Secondary Logo
Bobcat head with Texas State wordmark, stacked lockup maroon and gold variant, cell 34
Secondary Logo
Texas State wordmark with Bobcat head, horizontal lockup maroon and gold variant, cell 35
Secondary Logo
Bobcat head with Texas State wordmark, stacked lockup gold and white variant, cell 36
Secondary Logo
Texas State wordmark with Bobcat head, horizontal lockup gold and white variant, cell 37
Secondary Logo
Bobcat head with Texas State wordmark, stacked lockup black and white variant, cell 38
Secondary Logo
Texas State wordmark with Bobcat head, horizontal lockup black and white variant, cell 39
Secondary Logo
Helmet mark, gold helmet with maroon bobcat variant, cell 40
Secondary Logo
Helmet mark, maroon helmet with gold bobcat variant, cell 41
Secondary Logo
SuperCat, Bobcat head in Texas outline variant, cell 46
Secondary Logo
Heart of Texas State Hand Sign, standard variant, cell 47
Secondary Logo
Youth Mark, cartoon mascot variant, cell 48
Secondary Logo
Texas State University secondary mark, stacked color variant, cell 61
Secondary Logo
Texas State University secondary mark, stacked reverse on maroon variant, cell 62
Secondary Logo
Texas State University secondary mark, stacked maroon/gold variant, cell 63
Secondary Logo
Texas State University secondary mark, stacked gold/white variant, cell 64
Secondary Logo
Texas State University secondary mark, stacked black/white variant, cell 65
Secondary Logo
Texas State University secondary mark, stacked reverse on black variant, cell 66
Secondary Logo
Texas State University secondary mark, compact stacked color variant, cell 67
Secondary Logo
Texas State University secondary mark, compact stacked reverse on maroon variant, cell 68
Secondary Logo
Texas State University secondary mark, compact stacked maroon/gold variant, cell 69
Secondary Logo
Texas State University secondary mark, compact stacked gold/white variant, cell 70
Secondary Logo
Texas State University secondary mark, compact stacked black/white variant, cell 71
Secondary Logo
Texas State University secondary mark, compact stacked reverse on black variant, cell 72
Secondary Logo
Texas State wordmark, stacked maroon and gold variant, cell 19
Wordmark
Texas State wordmark, stacked gold and white variant, cell 20
Wordmark
Texas State wordmark, stacked black and white variant, cell 21
Wordmark
Texas State wordmark, stacked maroon and gold on white variant, cell 22
Wordmark
Texas State wordmark, stacked gold and maroon on white variant, cell 23
Wordmark
Bobcats wordmark, maroon and gold variant, cell 24
Wordmark
Texas State wordmark, horizontal maroon and gold variant, cell 25
Wordmark
Bobcats wordmark, gold and white variant, cell 26
Wordmark
Texas State wordmark, horizontal gold and white variant, cell 27
Wordmark
Bobcats wordmark, black and white variant, cell 28
Wordmark
Texas State wordmark, horizontal black and white variant, cell 29
Wordmark
Bobcats wordmark, maroon and gold on white variant, cell 30
Wordmark
Texas State wordmark, horizontal maroon and gold on white variant, cell 31
Wordmark
Bobcats wordmark, gold and maroon on white variant, cell 32
Wordmark
Texas State wordmark, horizontal gold and maroon on white variant, cell 33
Wordmark
TXST lettermark, maroon/gold variant, cell 7
Lettermark
TXST lettermark, black/white variant, cell 8
Lettermark
TXST lettermark with Texas State banner, maroon/gold, maroon banner variant, cell 9
Lettermark
TXST lettermark with Texas State banner, black/white, black banner variant, cell 10
Lettermark
TXST lettermark with Texas State banner, maroon/gold, gold banner variant, cell 11
Lettermark
TXST lettermark with Texas State banner, black/white, white banner variant, cell 12
Lettermark
TXST lettermark with Bobcats banner, maroon/gold variant, cell 13
Lettermark
TXST lettermark with Bobcats banner, black/white variant, cell 14
Lettermark
TS lettermark with Bobcat head, maroon and gold variant, cell 42
Lettermark
TS lettermark with Bobcat head, gold and white on maroon variant, cell 43
Lettermark
TS lettermark with Bobcat head, black and white variant, cell 44
Lettermark
TS lettermark with Bobcat head, white and gold on maroon variant, cell 45
Lettermark

Approved Verbiage

Rules & Guidelines

hard rule

Supercat Mark Color Production

The one-color Supercat Mark may also be produced in PMS 504, PMS 872, and White.

conditional rule

Sport Specific Mascot Marks

Sport specific mascot marks are available upon request.

hard rule

Prohibition on Use of Current Players’ Name, Image, or Likeness

No use of current players’ name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

Prohibition on Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

Texas State University (SWT) Brand Guidelines & Licensing