Sacramento State Brand Guidelines

Location

Sacramento, CA

Established

1947

Mascot

Hornets

Code

CSC_NCAA

League

NCAA

Licensing Agency

CLC

Official Brand Colors

Approved University Colors

Logos & Marks

Primary Logo

Secondary Logo

Secondary Logo

Secondary Logo

Secondary Logo

Wordmark

Institutional Mark, CALIFORNIA STATE UNIVERSITY SACRAMENTO, green on white variant, cell 24

Wordmark

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Athletic Marks 1-12 Usage Restrictions

Marks 1-12 cannot be combined with any other text or graphics. Solid black is not allowed on apparel.

hard rule

Athletic Marks 13-16 Usage Restrictions

Marks 13-16 cannot be used with marks 20-22. They can be used as a standalone.

hard rule

Hornet Marks 20-22 Usage Restrictions

Marks 20-22 can only be used in a second location as a standalone mark. A separate Athletic Mark (1-12) must appear in a primary position somewhere else on the product.

conditional rule

University Seal Usage

University seal permitted on products for resale (graduation and formal materials only). No alterations or overlaying graphics to seal permitted.

hard rule

Numbers on Products

University permits numbers on products for resale.

hard rule

Mascot Caricatures Restriction

Mascot caricatures not permitted.

hard rule

Current Players' Name, Image, or Likeness Restriction

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

Alcohol, Drugs, Tobacco References Restriction

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.