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Brand Guidelines

New Jersey Institute of Technology (NJT)

Location
Newark, NJ
Established
1881
Mascot
The Highlander
Code
NJT_NCAA
League
NCAA
Licensing Agency
CLC
New Jersey Institute of Technology (NJT)

Official Color Palette

Approved University Colors

Guideline Assets

Highlander mascot with NJIT wordmark, full color on white variant, cell 10
Primary Logo
Highlander mascot with NJIT wordmark, full color on white variant, cell 11
Primary Logo
Highlander mascot with NJIT wordmark, full color on red variant, cell 12
Primary Logo
Highlander mascot with NJIT wordmark, full color on white variant, cell 13
Primary Logo
Highlander mascot with NJIT wordmark, full color on red variant, cell 14
Primary Logo
Highlander mascot with NJIT wordmark, full color on white variant, cell 15
Primary Logo
Highlander mascot with NJIT wordmark, full color on red variant, cell 16
Primary Logo
Highlander mascot with NJIT wordmark, red and white on white variant, cell 17
Primary Logo
Highlander mascot with NJIT wordmark, blue and white on white variant, cell 18
Primary Logo
Highlander mascot with NJIT wordmark, red and white on red variant, cell 19
Primary Logo
Highlander mascot with NJIT wordmark, black and white on white variant, cell 20
Primary Logo
Highlander mascot head, full color on white variant, cell 32
Secondary Logo
Highlander mascot head, full color on white variant, cell 33
Secondary Logo
Highlander mascot head, full color on red variant, cell 34
Secondary Logo
Highlander mascot head, full color on white variant, cell 35
Secondary Logo
Highlander mascot head, full color on red variant, cell 36
Secondary Logo
Highlander mascot head, red and white on white variant, cell 37
Secondary Logo
Highlander mascot head, blue and white on white variant, cell 38
Secondary Logo
Highlander mascot head, red and white on red variant, cell 39
Secondary Logo
Highlander mascot head, black and white on white variant, cell 40
Secondary Logo
NJIT logo pattern, grid of small logos variant, cell 77
Secondary Logo
mascot NJIT lockup, color on white variant, cell 89
Secondary Logo
mascot NJIT lockup, color on red variant, cell 90
Secondary Logo
mascot NJIT lockup, color on white with blue outline variant, cell 91
Secondary Logo
mascot NJIT lockup, color on red with white outline variant, cell 92
Secondary Logo
mascot NJIT lockup, blue and white on white variant, cell 93
Secondary Logo
mascot NJIT lockup, blue and white on red variant, cell 94
Secondary Logo
mascot NJIT lockup, red and white on white variant, cell 95
Secondary Logo
mascot NJIT lockup, red and white on red variant, cell 96
Secondary Logo
mascot NJIT lockup, red outline on white variant, cell 97
Secondary Logo
mascot NJIT lockup, blue outline on white variant, cell 98
Secondary Logo
mascot NJIT lockup, black outline on white variant, cell 99
Secondary Logo
mascot NJIT lockup, white outline on red variant, cell 100
Secondary Logo
Highlanders Tartan, red and blue plaid pattern variant, cell 101
Secondary Logo
NJIT wordmark with swoosh, red variant, cell 1
Wordmark
NJIT wordmark with swoosh, black variant, cell 2
Wordmark
NJIT wordmark with swoosh, white knockout on red variant, cell 3
Wordmark
NJIT wordmark with swoosh and full name below, red variant, cell 4
Wordmark
NJIT wordmark with swoosh and full name below, black variant, cell 5
Wordmark
NJIT wordmark with swoosh and full name below, white knockout on red variant, cell 6
Wordmark
NJIT wordmark with swoosh and stacked full name, red variant, cell 7
Wordmark
NJIT wordmark with swoosh and stacked full name, black variant, cell 8
Wordmark
NJIT wordmark with swoosh and stacked full name, white knockout on red variant, cell 9
Wordmark
NJIT wordmark with Highlanders text, full color on white variant, cell 21
Wordmark
NJIT wordmark with Highlanders text, full color on white variant, cell 22
Wordmark
NJIT wordmark with Highlanders text, full color on red variant, cell 23
Wordmark
NJIT wordmark with Highlanders text, full color on white variant, cell 24
Wordmark
NJIT wordmark with Highlanders text, full color on red variant, cell 25
Wordmark
NJIT wordmark with Highlanders text, full color on white variant, cell 26
Wordmark
NJIT wordmark with Highlanders text, full color on red variant, cell 27
Wordmark
NJIT wordmark with Highlanders text, red and white on white variant, cell 28
Wordmark
NJIT wordmark with Highlanders text, blue and white on white variant, cell 29
Wordmark
NJIT wordmark with Highlanders text, red and white on red variant, cell 30
Wordmark
NJIT wordmark with Highlanders text, black and white on white variant, cell 31
Wordmark
NJIT wordmark, red and blue on white variant, cell 41
Wordmark
NJIT wordmark, red on white variant, cell 42
Wordmark
NJIT wordmark, red outline on white variant, cell 43
Wordmark
NJIT wordmark, white on red variant, cell 44
Wordmark
NJIT wordmark, white on black variant, cell 45
Wordmark
NJIT wordmark, white outline on black variant, cell 46
Wordmark
NJIT wordmark, red and white on blue variant, cell 47
Wordmark
NJIT wordmark, grey on white variant, cell 48
Wordmark
NJIT wordmark, black on white variant, cell 49
Wordmark
NJIT wordmark, black outline on white variant, cell 50
Wordmark
NJIT wordmark, blue on white variant, cell 51
Wordmark
NJIT wordmark stacked with Highlanders, red and blue on white variant, cell 52
Wordmark
NJIT wordmark stacked with Highlanders, red on white variant, cell 53
Wordmark
NJIT wordmark stacked with Highlanders, white on red variant, cell 54
Wordmark
NJIT wordmark stacked with Highlanders, white on black variant, cell 55
Wordmark
NJIT wordmark stacked with Highlanders, black on white variant, cell 56
Wordmark
NJIT wordmark stacked with Highlanders, blue on white variant, cell 57
Wordmark
NJIT wordmark stacked with Highlanders (serif), red and blue on white variant, cell 58
Wordmark
NJIT wordmark stacked with Highlanders (serif), red on white variant, cell 59
Wordmark
NJIT wordmark stacked with Highlanders (serif), white on red variant, cell 60
Wordmark
NJIT wordmark stacked with Highlanders (serif), white on black variant, cell 61
Wordmark
NJIT wordmark stacked with Highlanders (serif), black on white variant, cell 62
Wordmark
NJIT wordmark stacked with Highlanders (serif), blue on white variant, cell 63
Wordmark
NJIT Highlanders wordmark, red and blue on white variant, cell 64
Wordmark
NJIT Highlanders wordmark, red and blue on white variant, cell 65
Wordmark
NJIT Highlanders wordmark, white on red variant, cell 66
Wordmark
NJIT Highlanders wordmark, white on black variant, cell 67
Wordmark
NJIT Highlanders wordmark, black on white variant, cell 68
Wordmark
NJIT Highlanders wordmark, blue on white variant, cell 69
Wordmark
Highlanders wordmark, red on white variant, cell 70
Wordmark
Highlanders wordmark, white on black variant, cell 71
Wordmark
Highlanders wordmark, black on white variant, cell 72
Wordmark
Highlanders wordmark, blue on white variant, cell 73
Wordmark
Highlander Sports wordmark, white on red variant, cell 74
Wordmark
athletic number set, multi-color column variant, cell 75
Wordmark
athletic number set, multi-color column on white and red variant, cell 76
Wordmark
NJIT Makes wordmark, outline and solid stack variant, cell 102
Wordmark
NJIT Makes wordmark, vertical color stack variant, cell 103
Wordmark
NJIT Makes wordmark, horizontal color stack variant, cell 104
Wordmark
NJIT lettermark, red and blue on white variant, cell 79
Lettermark
NJIT lettermark, blue and white on white variant, cell 80
Lettermark
NJIT lettermark, red and white on white variant, cell 81
Lettermark
NJIT lettermark, white and blue on red variant, cell 82
Lettermark
NJIT lettermark, white and red on red variant, cell 83
Lettermark
NJIT lettermark, white and blue on black variant, cell 84
Lettermark
NJIT lettermark, white and red on navy variant, cell 85
Lettermark
NJIT lettermark, silver and white on white variant, cell 86
Lettermark
NJIT lettermark, black and white on white variant, cell 87
Lettermark
NJIT lettermark, navy and white on white variant, cell 88
Lettermark
Highlander Sports banner, mascot and wordmark lockup variant, cell 78
Sport Logo

Approved Verbiage

Rules & Guidelines

hard rule

No Use of Current Players' Name, Image, or Likeness in Violation of NCAA Rules

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No References to Alcohol, Drugs, or Tobacco with University Marks

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.