Back to Directory
Brand Guidelines

Minnesota State University Moorhead (MOO)

Location
Moorhead, Minnesota
Established
1887
Mascot
Dragons
Code
MOO_NCAA
League
NCAA
Licensing Agency
CLC
Minnesota State University Moorhead (MOO)

Official Color Palette

Official University Color Palette

Guideline Assets

Primary Athletic Mark, color variant, cell 10
Primary Logo
Primary Athletic Mark, color on black variant, cell 11
Primary Logo
Primary Athletic Mark, red/white variant, cell 12
Primary Logo
Primary Athletic Mark, black/white variant, cell 13
Primary Logo
Primary Athletic Mark, white variant, cell 14
Primary Logo
Institutional Mark, horizontal, red/black variant, cell 1
Secondary Logo
Institutional Mark, vertical, red/black variant, cell 2
Secondary Logo
Institutional Mark, horizontal, black variant, cell 4
Secondary Logo
Institutional Mark, vertical, black variant, cell 5
Secondary Logo
Institutional Mark, horizontal, white variant, cell 7
Secondary Logo
Institutional Mark, vertical, white variant, cell 8
Secondary Logo
Secondary Athletic Mark, wordmark with head, red/black variant, cell 15
Secondary Logo
Secondary Athletic Mark, wordmark with head, black variant, cell 16
Secondary Logo
Secondary Athletic Mark, wordmark with head, red variant, cell 17
Secondary Logo
Secondary Athletic Mark, wordmark with head, black/white variant, cell 18
Secondary Logo
Secondary Athletic Mark, wordmark with head, white variant, cell 19
Secondary Logo
Secondary Athletic Mark, singular wordmark with head, red/black variant, cell 25
Secondary Logo
Secondary Athletic Mark, singular wordmark with head, black variant, cell 26
Secondary Logo
Secondary Athletic Mark, singular wordmark with head, white variant, cell 27
Secondary Logo
Secondary Athletic Mark, wordmark, red/black variant, cell 20
Wordmark
Secondary Athletic Mark, wordmark, black variant, cell 21
Wordmark
Secondary Athletic Mark, wordmark, red variant, cell 22
Wordmark
Secondary Athletic Mark, wordmark, black/white variant, cell 23
Wordmark
Secondary Athletic Mark, wordmark, white variant, cell 24
Wordmark
Institutional Mark, lettermark, red variant, cell 3
Lettermark
Institutional Mark, lettermark, black variant, cell 6
Lettermark
Institutional Mark, lettermark, white variant, cell 9
Lettermark

Approved Verbiage

Rules & Guidelines

hard rule

Red Background Restriction for Red Flame Marks

Red backgrounds cannot be used with a mark that has a red flame.

hard rule

Flame Stroke Removal

The stroke has been removed from the flame.

hard rule

University Seal Restrictions

University seal not permitted on products for resale. No alterations or overlaying graphics to seal permitted.

hard rule

Numbers Permitted on Products for Resale

University permits numbers on products for resale.

hard rule

Mascot Caricatures Permitted

Mascot caricatures permitted.

hard rule

Prohibited References with University Marks

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

Minnesota State University Moorhead (MOO) Brand Guidelines & Licensing