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Brand Guidelines

Miami University (MOH)

Location
Oxford, OH
Established
1809
Mascot
RedHawks
Code
MOH_NCAA
League
NCAA
Licensing Agency
CLC
Miami University (MOH)

Official Color Palette

Official Colors

Guideline Assets

Beveled M, red on grey variant, cell 1
Primary Logo
Beveled M, red on black variant, cell 2
Primary Logo
Beveled M, white on red variant, cell 3
Primary Logo
Miami University, wordmark white on red variant
Primary Logo
Hawk Head, red on black variant, cell 4
Secondary Logo
Hawk Head, white on black variant, cell 5
Secondary Logo
Swoop mascot, red on black variant, cell 6
Secondary Logo
Swoop mascot, white on black variant, cell 7
Secondary Logo
Swoop mascot head with wordmark, red on black variant, cell 8
Secondary Logo
Swoop mascot head with wordmark, white on black variant, cell 9
Secondary Logo
Hawk Head, red on black variant, cell 10
Secondary Logo
Hawk Head, black on grey variant, cell 11
Secondary Logo
Hawk Head, white on light grey variant, cell 12
Secondary Logo
Hawk Head with RedHawks wordmark, red on black variant, cell 13
Secondary Logo
Hawk Head with RedHawks wordmark, black on grey variant, cell 14
Secondary Logo
Hawk Head with RedHawks wordmark, white on light grey variant, cell 15
Secondary Logo
Hawk Head with Beveled M, red on black variant, cell 16
Secondary Logo
Hawk Head with Beveled M, black on grey variant, cell 17
Secondary Logo
Hawk Head with Beveled M, white on light grey variant, cell 18
Secondary Logo
Miami Merger hearts, white on red variant, cell 39
Secondary Logo
Miami Merger hearts with text, white on red variant, cell 40
Secondary Logo
University Seal, black on white variant, cell 42
Secondary Logo
University Seal, red on white variant, cell 43
Secondary Logo
University Seal, white on red variant, cell 44
Secondary Logo
Alumni Hall mark, standard variant, cell 59
Secondary Logo
Bachelor mark, standard variant, cell 60
Secondary Logo
Beta Bells mark, standard variant, cell 61
Secondary Logo
Farmer mark, standard variant, cell 62
Secondary Logo
King Library mark, standard variant, cell 63
Secondary Logo
Lewis Place mark, standard variant, cell 64
Secondary Logo
MacCracken Hall mark, standard variant, cell 65
Secondary Logo
Pulley Tower mark, standard variant, cell 66
Secondary Logo
Sequicentennial Chapel mark, standard variant, cell 67
Secondary Logo
Shideler mark, standard variant, cell 68
Secondary Logo
Upham Arch mark, standard variant, cell 69
Secondary Logo
Miami University seal, officially licensed collegiate product variant
Secondary Logo
MIAMI RedHawks wordmark, white/red on dark variant, cell 19
Wordmark
MIAMI RedHawks wordmark, black/red on white variant, cell 20
Wordmark
MIAMI RedHawks wordmark, white/red on red variant, cell 21
Wordmark
MIAMI RedHawks wordmark, red/black on light gray variant, cell 22
Wordmark
MIAMI RedHawks wordmark, white/red on dark gray variant, cell 23
Wordmark
MIAMI RedHawks wordmark, black/red on light gray variant, cell 24
Wordmark
SWOOP wordmark, red/white on dark variant, cell 25
Wordmark
SWOOP wordmark, black/white on white variant, cell 26
Wordmark
SWOOP'S FANFEST wordmark, red/white on dark variant, cell 27
Wordmark
SWOOP'S FANFEST wordmark, black/white on white variant, cell 28
Wordmark
MIAMI wordmark, red/black on white variant, cell 29
Wordmark
MIAMI wordmark, white/red on red variant, cell 30
Wordmark
MIAMI wordmark, red/black on dark red variant, cell 31
Wordmark
MIAMI wordmark, red/black on light gray variant, cell 32
Wordmark
MIAMI wordmark, white/red on dark gray variant, cell 33
Wordmark
MIAMI MERGER wordmark, white on red variant, cell 41
Wordmark
RedHawks script, red on white variant, cell 45
Wordmark
RedHawks script, white on red variant, cell 46
Wordmark
Miami script, red on white variant, cell 47
Wordmark
Miami script, white on red variant, cell 48
Wordmark
Miami script, red on white variant, cell 51
Wordmark
Miami script, white on red variant, cell 52
Wordmark
Miami University script, red on white variant, cell 53
Wordmark
Miami University script, white on red variant, cell 54
Wordmark
Miami Basketball wordmark, red/black on white variant, cell 57
Wordmark
Miami Basketball wordmark, white/red on dark variant, cell 58
Wordmark
Miami University wordmark, standard variant
Wordmark
Miami RedHawks wordmark, standard variant
Wordmark
Miami University RedHawks wordmark, standard variant
Wordmark
Cradle of Coaches wordmark, standard variant
Wordmark
Love and Honor wordmark, standard variant
Wordmark
Miami Merger wordmark, standard variant
Wordmark
Miami wordmark, standard variant
Wordmark
RedHawks wordmark, standard variant
Wordmark
The Brotherhood wordmark, standard variant
Wordmark
Miami of Ohio wordmark, standard variant
Wordmark
Love & Honor wordmark, standard variant
Wordmark
Public Ivy wordmark, standard variant
Wordmark
Script M, red on white variant, cell 49
Lettermark
Script M, white on red variant, cell 50
Lettermark
M Club Sports logo, red/black on white variant, cell 34
Sport Logo
MIAMI RedHawks Club Sports logo, red/black on white variant, cell 35
Sport Logo
M Club Sports logo, white/red on red variant, cell 36
Sport Logo
MIAMI RedHawks Club Sports logo, white/red on red variant, cell 37
Sport Logo
M Club Sports logo, red/black on white variant, cell 38
Sport Logo
Miami Basketball logo, red/black on white variant, cell 55
Sport Logo
Miami Basketball logo, white/red on dark variant, cell 56
Sport Logo

Approved Verbiage

Rules & Guidelines

hard rule

No Use of Current Players' NIL

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

conditional rule

Special Use Mark Approval

Any variations of these marks for special use such as retail, promotion, fashion trends or other unique circumstances must be reviewed and approved in writing by the university.

hard rule

Product Mockup Requirement

All art MUST be shown on a product mockup for approval.

hard rule

Third Party Brand Approval

Must provide written approval for the use of a third party brand at time of submission.

hard rule

Hawk Head Mark Usage

The Hawk Head must be front facing with nothing appearing over the top of the mark.

hard rule

Club Sports Logo Requirement

Club Sports Team must ensure that they use either the club sports logo or official Club Name.

hard rule

Script M Restriction

Script M is only available for Miami Athletic Dept. Baseball Team Retro Jerseys.

hard rule

Seal Usage Restriction

The seal is reserved for high-end products only and use by the President's Office.

hard rule

No Alterations to Seal

No alterations or overlaying graphics to seal permitted.

hard rule

No Mark Alteration

No mark should be altered, distorted, stretched, rotated, or drop-shadowed at any time.