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Brand Guidelines

University Of Kentucky

Location
Lexington, KY
Established
N/A
Mascot
N/A
Code
KY_NCAA_CAMP
League
NCAA
Licensing Agency
Campus
University Of Kentucky

Official Color Palette

Approved color palette for University of Kentucky

Guideline Assets

Interlocking UK with Kentucky wordmark, blue variant
Primary Logo
Interlocking UK with Kentucky wordmark, white on blue variant
Primary Logo
Interlocking UK with Kentucky wordmark, blue outline variant
Primary Logo
Interlocking UK with Kentucky wordmark, white outline on blue variant
Primary Logo
Interlocking UK with Wildcats wordmark, blue variant
Secondary Logo
Interlocking UK with Wildcats wordmark, white on blue variant
Secondary Logo
Interlocking UK with Wildcats wordmark, blue outline variant
Secondary Logo
Interlocking UK with Wildcats wordmark, white outline on blue variant
Secondary Logo
mascot head, standard variant
Secondary Logo
mascot with UK logo, standard variant
Secondary Logo
UK logo with state outline, standard variant
Secondary Logo
checkerboard mark, standard variant
Secondary Logo
helmet mark, blue helmet, left variant
Secondary Logo
helmet mark, blue helmet, right variant
Secondary Logo
helmet mark, white helmet, left variant
Secondary Logo
helmet mark, white helmet, right variant
Secondary Logo
helmet mark, silver helmet, left variant
Secondary Logo
helmet mark, silver helmet, right variant
Secondary Logo
helmet mark, blue helmet with white mask, left variant
Secondary Logo
helmet mark, blue helmet with blue mask, right variant
Secondary Logo
KENTUCKY wordmark, blue on white variant
Wordmark
KENTUCKY wordmark, white on blue box variant
Wordmark
KENTUCKY wordmark, blue with outline variant
Wordmark
KENTUCKY wordmark, white with outline on blue box variant
Wordmark
WILDCATS wordmark, blue on white variant
Wordmark
WILDCATS wordmark, white on blue box variant
Wordmark
WILDCATS wordmark, blue with outline variant
Wordmark
WILDCATS wordmark, white with outline on blue box variant
Wordmark
Interlocking UK, blue variant
Lettermark
Interlocking UK, white on blue variant
Lettermark
Interlocking UK, white on black variant
Lettermark
Interlocking UK, blue on black variant
Lettermark
Interlocking UK, blue on gray variant
Lettermark

Approved Verbiage

Rules & Guidelines

hard rule

Wildcat mark color usage

Wildcat mark may be reproduced as is, or may use red for tongue, green for eyes. PMS 138 Gold only permitted for use with Wildcat mark.

hard rule

Intellectual property restriction for University of Kentucky marks

The marks, logos and designs depicted herein are the intellectual property of The University of Kentucky, and may not be used in whole or part without the prior written consent of the University.

University Of Kentucky Brand Guidelines & Licensing