Brand Guidelines

Jackson State University (JAC)

Location
Jackson, MS
Established
1877
Mascot
Tigers
Code
JAC_NCAA
League
NCAA
Licensing Agency
CLC
Jackson State University (JAC)

Official Color Palette

Official Color Palette

Guideline Assets

Jackson State University logo, horizontal blue variant, cell 1
Primary Logo
Jackson State University logo, horizontal white on blue variant, cell 2
Secondary Logo
Jackson State University logo, horizontal black variant, cell 3
Secondary Logo
Jackson State University logo, horizontal white on black variant, cell 4
Secondary Logo
Jackson State University logo, stacked blue variant, cell 5
Secondary Logo
Jackson State University logo, stacked white on blue variant, cell 6
Secondary Logo
Jackson State University logo, stacked black variant, cell 7
Secondary Logo
Jackson State University logo, stacked white on black variant, cell 8
Secondary Logo
Tiger mascot, full body blue variant, cell 13
Secondary Logo
Tiger mascot, full body white on blue variant, cell 14
Secondary Logo
Tiger mascot, full body black variant, cell 15
Secondary Logo
Tiger mascot, full body white on black variant, cell 16
Secondary Logo
Tiger head mascot, blue variant, cell 17
Secondary Logo
Tiger head mascot, black variant, cell 18
Secondary Logo
Helmet, side view blue variant, cell 19
Secondary Logo
Helmet, side view white on blue variant, cell 20
Secondary Logo
Helmet, side view black variant, cell 21
Secondary Logo
Helmet, side view white on black variant, cell 22
Secondary Logo
Helmet, front view blue variant, cell 23
Secondary Logo
Helmet, front view white on blue variant, cell 24
Secondary Logo
Helmet, front view black variant, cell 25
Secondary Logo
Helmet, front view white on black variant, cell 26
Secondary Logo
JS U lettermark, blue variant, cell 9
Lettermark
JS U lettermark, white on blue variant, cell 10
Lettermark
JS U lettermark, black variant, cell 11
Lettermark
JS U lettermark, white on black variant, cell 12
Lettermark

Approved Verbiage

Rules & Guidelines

conditional rule

University Seal Usage

University seal permitted on products for resale (reviewed on a case-by-case basis). No alterations or overlaying graphics to seal permitted.

hard rule

Numbers on Products

University permits numbers on products for resale.

hard rule

Mascot Caricatures

Mascot caricatures permitted.

hard rule

NIL Policy Restriction

No use of current players' name, image or likeness, etc. is permitted to align with NIL policies and regulation.

hard rule

Alcohol, Drugs, Tobacco Restriction

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

conditional rule

Band Names and Logos Special Approval

Any usage of Jackson State University's band affiliated names or logos is subject to special approval by the University.