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Brand Guidelines

George Washington Univeristy

Location
Washington DC
Established
1821
Mascot
Revolutionaries
Code
GW_NCAA_EXEMPLAR
League
NCAA
Licensing Agency
Exemplar
George Washington Univeristy

Official Color Palette

Color Standards

Guideline Assets

George Washington University Primary Logo, Blue text on white background variant, cell 102
Primary Logo
George Washington University Primary Logo, Blue text on gold background variant, cell 102
Primary Logo
George Washington University Primary Logo, White text on blue background variant, cell 102
Primary Logo
George Washington University Primary Logo, Gold text on blue background variant, cell 102
Primary Logo
George Washington University Primary Logo, Blue text on white background variant, cell 102
Primary Logo
George Washington University Primary Logo, White text on gold background variant, cell 102
Primary Logo
George Washington University Primary Logo, White text on blue background variant, cell 102
Primary Logo
George Washington mascot head, navy/buff/white variant, cell 202
Primary Logo
George Washington Revolutionaries wordmark, navy/buff variant, cell 203
Primary Logo
GW Revs horizontal lockup, navy/buff variant, cell 203
Primary Logo
GW Revs shield lockup, navy/buff/white variant, cell 203
Primary Logo
GW Revs stacked lockup, navy/buff variant, cell 203
Primary Logo
Columbian College of Arts & Sciences, full color variant, cell 301
Primary Logo
Columbian College of Arts & Sciences, reverse white on navy variant, cell 301
Primary Logo
Columbian College of Arts & Sciences, one color navy variant, cell 301
Primary Logo
Columbian College of Arts & Sciences, reverse white on navy variant, cell 301
Primary Logo
Columbian College of Arts & Sciences, one color black variant, cell 301
Primary Logo
George Washington University Seal, Blue and white on white background variant, cell 105
Secondary Logo
George Washington University Seal, White and blue on blue background variant, cell 105
Secondary Logo
George Washington mascot head, buff/white/navy variant, cell 202
Secondary Logo
George Washington mascot head, navy/white/buff variant, cell 202
Secondary Logo
George Washington mascot head, navy/white variant, cell 202
Secondary Logo
George Washington mascot head, buff/navy variant, cell 202
Secondary Logo
George Washington mascot head, navy/buff variant, cell 202
Secondary Logo
GW Arts & Sciences, full color variant, cell 301
Secondary Logo
GW Arts & Sciences, reverse white on navy variant, cell 301
Secondary Logo
GW Arts & Sciences, one color navy variant, cell 301
Secondary Logo
GW Arts & Sciences, reverse white on navy variant, cell 301
Secondary Logo
GW Arts & Sciences, one color black variant, cell 301
Secondary Logo
George Washington kicking soccer ball, navy variant
Secondary Logo
George Washington head, mascot logo variant
Secondary Logo
The George Washington University, wordmark variant
Wordmark
George Washington University, wordmark variant
Wordmark
GW, wordmark variant
Wordmark
Revolutionaries, wordmark variant
Wordmark
Raise High the Buff and Blue, wordmark variant
Wordmark
Buff and Blue, wordmark variant
Wordmark
Raise High, wordmark variant
Wordmark
GDub, wordmark variant
Wordmark
George Washington University Horizontal Wordmark, Blue text on white background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, Blue text on gold background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, White text on blue background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, Gold text on blue background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, Blue text on white background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, White text on gold background variant, cell 104
Wordmark
George Washington University Horizontal Wordmark, White text on blue background variant, cell 104
Wordmark
THE GEORGE WASHINGTON UNIVERSITY, stacked wordmark variant
Wordmark
THE GEORGE WASHINGTON UNIVERSITY, horizontal wordmark variant
Wordmark
GW Monogram, Blue text on white background variant, cell 103
Lettermark
GW Monogram, Blue text on gold background variant, cell 103
Lettermark
GW Monogram, White text on blue background variant, cell 103
Lettermark
GW Monogram, Gold text on blue background variant, cell 103
Lettermark
GW Monogram, Blue text on white background variant, cell 103
Lettermark
GW Monogram, White text on gold background variant, cell 103
Lettermark
GW Monogram, White text on blue background variant, cell 103
Lettermark
GW lettermark, navy/buff/white variant, cell 201
Lettermark
GW lettermark, buff/white/navy variant, cell 201
Lettermark
GW lettermark, navy/white/buff variant, cell 201
Lettermark
GW lettermark, navy/white variant, cell 201
Lettermark
GW lettermark, buff/navy variant, cell 201
Lettermark
GW lettermark, navy/buff variant, cell 201
Lettermark
GW monogram, navy variant
Lettermark
GW monogram, gold variant
Lettermark
GW, lettermark with horizontal bars variant
Lettermark
GW, script lettermark variant
Lettermark

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Logo Alteration Prohibition

All artwork included in this guide is the property of George Washington University and may not be altered under any circumstance.

hard rule

Athletics Mascot Logo Usage Restriction

The Athletics 'mascot' logo (202) can only be used with the primary GW Athletics mark (201).

hard rule

Varsity Sports Logo Restriction

203_GW Revs Shield logo is reserved for Varsity Sports only.

hard rule

Prohibition on 'REVS' Alone

Do NOT use 'REVS' by itself.

hard rule

Artwork Guidelines for Merchandise

All artwork included in this guide is the property of George Washington University and may not be altered under any circumstance.

hard rule

Logo Clear Space and Minimum Size

Logo clear space and minimum size requirements must be followed as specified for each logo.