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Georgia College & State University Brand Guidelines

Location
Milledgeville, GA
Established
1889
Mascot
Thunder
Code
GCSU_NCAA
League
NCAA
Licensing Agency
CLC

Official Brand Colors

Official University Color Palette

Logos & Marks

Georgia College & State University primary logo, full color variant, cell 1
Primary Logo
Georgia College & State University primary logo, black variant, cell 2
Primary Logo
Georgia College & State University primary logo, white variant, cell 3
Primary Logo
GCSU primary logo, full color variant, cell 15
Primary Logo
GCSU primary logo, black variant, cell 16
Primary Logo
GCSU primary logo, white variant, cell 17
Primary Logo
bobcat head, full color variant
Primary Logo
bobcat head with Georgia College & State University wordmark, full color variant, cell 23
Primary Logo
bobcat head with Georgia College & State University wordmark, black and white variant, cell 24
Primary Logo
Georgia College & State University secondary logo, full color variant, cell 4
Secondary Logo
Georgia College & State University secondary logo, black variant, cell 5
Secondary Logo
Georgia College & State University secondary logo, white variant, cell 6
Secondary Logo
J. Whitney Bunting College of Business & Technology logo, full color variant, cell 7
Secondary Logo
J. Whitney Bunting College of Business & Technology logo, black variant, cell 8
Secondary Logo
Georgia College & State University seal, black variant, cell 21
Secondary Logo
bobcat head with GCSU wordmark, full color variant, cell 25
Secondary Logo
bobcat head with GCSU wordmark, green and white variant, cell 26
Secondary Logo
bobcat head with GCSU wordmark, black and white variant, cell 27
Secondary Logo
bobcat head with GCSU wordmark stacked, full color variant, cell 28
Secondary Logo
bobcat head with GCSU wordmark stacked, green and white variant, cell 29
Secondary Logo
bobcat head with GCSU wordmark stacked, black and white variant, cell 30
Secondary Logo
Georgia College & State University wordmark, black variant, cell 9
Wordmark
Georgia College & State University wordmark, full color variant, cell 10
Wordmark
Georgia College & State University wordmark, white variant, cell 11
Wordmark
Georgia College & State University wordmark, black variant, cell 12
Wordmark
Georgia College & State University wordmark, full color variant, cell 13
Wordmark
Georgia College & State University wordmark, white variant, cell 14
Wordmark
GCSU wordmark, black variant, cell 18
Wordmark
GCSU wordmark, full color variant, cell 19
Wordmark
GCSU wordmark, white variant, cell 20
Wordmark

Approved Verbiage

Rules & Guidelines

hard rule

Department, Office, and Program Logo Usage

Department, office and program logos must be obtained from GCSU Creative Services to ensure that they adhere to graphic identity standards prior to use.

hard rule

University Seal Usage Restrictions

The official seal of Georgia College & State University is not a part of the logo system, and it is not interchangeable with GCSU logos. The seal should be used only by the Office of the President and on formal, official, legal and ceremonial documents or materials representing the institution, such as diplomas, proclamations or commencement and inauguration regalia.

hard rule

No Alterations or Overlaying Graphics to Seal

No alterations or overlaying graphics to seal permitted.

hard rule

University Licenses Consumables and Health/Beauty Products

University licenses consumables (must have expiration date on packaging). University licenses health and beauty products.

hard rule

Numbers Permitted on Products for Resale

University permits numbers on products for resale.

hard rule

Mascot Caricatures Permitted

Mascot caricatures permitted.

conditional rule

Cross Licensing with Other Marks

Cross licensing with other marks may be permitted with an additional agreement.

hard rule

No References to Alcohol, Drugs, or Tobacco

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.