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Gardner Webb University Brand Guidelines

Location
Boiling Springs, NC
Established
1905
Mascot
Runnin' Bulldogs
Code
GW_NCAA
League
NCAA
Licensing Agency
CLC
Gardner Webb University

Official Brand Colors

Approved University Colors

Logos & Marks

Gardner-Webb University logo, color, stacked variant, cell 3
Primary LogoLast Updated : 5/21/2026
Gardner-Webb University logo, color, stacked, on black variant, cell 4
Primary LogoLast Updated : 5/21/2026
Gardner-Webb University logo, black, stacked variant, cell 5
Primary LogoLast Updated : 5/21/2026
Gardner-Webb University logo, white, stacked, on black variant, cell 6
Primary LogoLast Updated : 5/21/2026
Gardner-Webb University logo, color, horizontal variant, cell 7
Primary LogoLast Updated : 7/6/2026
Gardner-Webb University logo, color, horizontal, on black variant, cell 8
Primary LogoLast Updated : 7/6/2026
Gardner-Webb University logo, black, horizontal variant, cell 9
Primary LogoLast Updated : 5/21/2026
Gardner-Webb University logo, white, horizontal, on black variant, cell 10
Primary LogoLast Updated : 5/21/2026
bulldog mascot, full color variant, cell 11
Primary LogoLast Updated : 5/21/2026
bulldog mascot, black and white variant, cell 12
Primary LogoLast Updated : 5/21/2026
bulldog head in circle, red variant, cell 13
Primary LogoLast Updated : 5/21/2026
bulldog head in circle, black variant, cell 14
Primary LogoLast Updated : 5/21/2026
institutional seal, color variant, cell 1
Secondary LogoLast Updated : 5/21/2026
institutional seal, black variant, cell 2
Secondary LogoLast Updated : 5/21/2026
bulldog mascot with North Carolina state outline, full color variant, cell 28
Secondary LogoLast Updated : 5/21/2026
Gardner-Webb wordmark, black variant, cell 19
WordmarkLast Updated : 5/21/2026
Runnin' Bulldogs wordmark, black variant, cell 20
WordmarkLast Updated : 7/6/2026
'Dawgs wordmark, black variant, cell 21
WordmarkLast Updated : 5/21/2026
Gardner-Webb wordmark, red variant, cell 22
WordmarkLast Updated : 5/21/2026
Runnin' Bulldogs wordmark, red variant, cell 23
WordmarkLast Updated : 7/6/2026
'Dawgs wordmark, red variant, cell 24
WordmarkLast Updated : 5/21/2026
Gardner-Webb wordmark, white on black variant, cell 25
WordmarkLast Updated : 5/21/2026
Runnin' Bulldogs wordmark, white on black variant, cell 26
WordmarkLast Updated : 7/6/2026
'Dawgs wordmark, white on black variant, cell 27
WordmarkLast Updated : 5/21/2026
GW monogram, red on white variant, cell 15
LettermarkLast Updated : 5/21/2026
GW monogram, white on red variant, cell 16
LettermarkLast Updated : 7/6/2026
GW monogram, red on black variant, cell 17
LettermarkLast Updated : 5/21/2026
GW monogram, white on black variant, cell 18
LettermarkLast Updated : 5/21/2026

Approved Verbiage

Rules & Guidelines

hard rule

Seal Usage Restriction

University seal restricted to Academic, Presidential, and Graduation items only.

hard rule

Seal Alteration Restriction

No alterations or overlaying graphics to seal permitted.

hard rule

No Use of Current Players' Name, Image, or Likeness

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No References to Alcohol, Drugs, or Tobacco

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.