Florida State University Brand Guidelines

The Seminole Head Mark can only be reproduced in two or four colors. The face should always be the lightest element of the mark. The face can never be garnet or black. The mark should always face directly to the right; the rotation of the mark should not be changed. When cropping, 3/4th of the mark must be visible, with the 'FSU' and face being the primary elements viewable.

Helmet marks require a specific spear to be used. Helmet marks may be produced using PMS 872 C. When shown on a gold helmet or a depiction of a gold helmet, the spear should be produced in garnet and white as shown to the left.

University Seal permitted on products for resale (reviewed on a case-by-case basis). No alterations or overlaying graphics to seal permitted. Seal will only be approved for use on select products (graduation items, etc.).

Marks must always be solid, and cannot be altered or flipped. Mark is not permitted in mass distribution channels. For mark 83, any embroidery under 2" will require an approved embroidery sample.

Do not use term 'Mascot'. No objects impaled on a spear (ex: another University's mascot). No reference to 'Seminole Nation' or 'Nole Nation'. No reference to 'Scalp 'Em' (or scalping). No Native American caricatures. No use of tomahawks, tribal patterns, or headdresses. No wordplay with the term 'Nole' or 'Seminole.' No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

There can only be one manufacturer's brand per product. The brand cannot be more than 50% of FSU symbols.