Florida Institute Of Technology Brand Guidelines

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.

The University Seal must always appear alone. No other graphics, text, college names, or sub-unit language may appear with the university seal.

Merchandise bearing the university seal may be sold exclusively through the university bookstore on high-quality, formal items befitting the distinguished, ceremonial nature of the mark.

On a case-by-case basis, Marketing would consider and review the addition of other items made of high-quality material such as wood, metal (brass, pewter, silver), leather, stone, etc. carrying a price point of $50 or more.

No common, everyday items such as t-shirts, hoodies, folders and notebooks, or novelty items would be approved to bear the university seal.

The university wordmark is available for use when size constraints limit use of the primary university logo.

Do not use the paw spirit mark in conjunction with any other Florida Tech logo. The paw spirit mark is to be used as a small embellishment and not the primary focus of a design.