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Brand Guidelines

Florida International University

Location
University Park, FL
Established
1965
Mascot
Panthers
Code
FIU_NCAA
League
NCAA
Licensing Agency
CLC
Florida International University

Official Color Palette

Primary Color Palette

Accent Color Palette

School Seal Gold Color Specification

Guideline Assets

mascot head and FIU wordmark lockup, gold/blue/white variant, cell 1
Primary Logo
mascot head and FIU wordmark lockup, gold/white on dark blue variant, cell 2
Primary Logo
mascot head and FIU wordmark lockup, black/white variant, cell 3
Primary Logo
mascot head and FIU wordmark lockup, white/black on black variant, cell 4
Primary Logo
mascot head and FIU wordmark horizontal lockup, gold/blue/white variant, cell 5
Secondary Logo
mascot head and FIU wordmark horizontal lockup, gold/white on dark blue variant, cell 6
Secondary Logo
mascot head and FIU wordmark horizontal lockup, black/white variant, cell 7
Secondary Logo
mascot head and FIU wordmark horizontal lockup, white/black on black variant, cell 8
Secondary Logo
mascot head, gold/blue/white variant, cell 9
Secondary Logo
mascot head, gold/white on dark blue variant, cell 10
Secondary Logo
mascot head, black/white variant, cell 11
Secondary Logo
mascot head, white/black on black variant, cell 12
Secondary Logo
paw print, gold/blue/white variant, cell 13
Secondary Logo
paw print, gold/white on dark blue variant, cell 14
Secondary Logo
paw print, black/white variant, cell 15
Secondary Logo
paw print, white/black on black variant, cell 16
Secondary Logo
panther eyes, gold/blue/white variant, cell 17
Secondary Logo
panther eyes, gold/white variant, cell 18
Secondary Logo
panther eyes, black/white variant, cell 19
Secondary Logo
panther eyes, white/black variant, cell 20
Secondary Logo
305 with mascot head, gold/blue/white variant, cell 21
Secondary Logo
305 with mascot head, black/white variant, cell 22
Secondary Logo
FIU institutional mark, horizontal color variant, cell 31
Secondary Logo
FIU institutional mark, horizontal reverse variant, cell 32
Secondary Logo
FIU institutional mark, horizontal outline variant, cell 33
Secondary Logo
FIU institutional mark, horizontal gold variant, cell 34
Secondary Logo
FIU institutional mark, stacked color variant, cell 35
Secondary Logo
FIU institutional mark, stacked reverse variant, cell 36
Secondary Logo
FIU institutional mark, stacked outline variant, cell 37
Secondary Logo
FIU institutional mark, stacked gold variant, cell 38
Secondary Logo
FIU school seal, navy variant, cell 47
Secondary Logo
FIU school seal, gold variant, cell 48
Secondary Logo
305 University lifestyle mark, color lockup variant, cell 49
Secondary Logo
305 University lifestyle mark, reverse lockup variant, cell 50
Secondary Logo
Panthers script wordmark, gold/blue/white variant, cell 23
Wordmark
Panthers script wordmark, gold/white on dark blue variant, cell 24
Wordmark
Panthers script wordmark, blue/white on gold variant, cell 25
Wordmark
Panthers script wordmark, black/white variant, cell 26
Wordmark
Panteras script wordmark, gold/blue/white variant, cell 27
Wordmark
Panteras script wordmark, gold/white on dark blue variant, cell 28
Wordmark
Panteras script wordmark, blue/white on gold variant, cell 29
Wordmark
Panteras script wordmark, black/white variant, cell 30
Wordmark
Florida International University wordmark, standard variant
Wordmark
Florida International University Panthers wordmark, standard variant
Wordmark
Panthers wordmark, standard variant
Wordmark
FIU Panthers wordmark, standard variant
Wordmark
305 University lifestyle mark, color wordmark variant, cell 51
Wordmark
305 University lifestyle mark, reverse wordmark variant, cell 52
Wordmark
FIU lettermark, standard variant
Lettermark
FIU acronym mark, color variant, cell 39
Lettermark
FIU acronym mark, reverse variant, cell 40
Lettermark
FIU acronym mark, black variant, cell 41
Lettermark
FIU acronym mark, white on black variant, cell 42
Lettermark
FIU acronym mark, gold outline variant, cell 43
Lettermark
FIU acronym mark, navy outline variant, cell 44
Lettermark
FIU acronym mark, white outline variant, cell 45
Lettermark
FIU acronym mark, no stroke variant, cell 46
Lettermark
FIU acronym mark, U.S. flag variant, cell 53
Lettermark

Approved Verbiage

Rules & Guidelines

hard rule

Spirit Marks Usage Restriction

Marks 13-20 must be used in conjunction with university name or official FIU logo (with FIU acronym mark included).

hard rule

FIU Outlined Letters Content Restriction

The FIU outlined letters may be used as an alternate for the FIU filled in letters. They should not be filled with any other content.

hard rule

FIU Acronym Mark Stroke Removal Rule

When the height of the FIU letters is 0.25 of an inch or below, please remove the stroke (as shown).

hard rule

FIU Letters Content Restriction

The FIU letters should not be filled with any other content.