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Brand Guidelines

Drexel University

Location

Philadelphia, PA

Established

1891

Mascot

Dragons

Code

DXL_NCAA

League

NCAA

Licensing Agency

CLC

Drexel University

Official Color Palette

Approved University Colors

Guideline Assets

Primary Logo

Primary Logo

Secondary Logo

Secondary Logo

Secondary Logo

Secondary Logo

DU Drexel lockup, full color on white variant, cell 7

Wordmark

DU Drexel lockup, full color on navy variant, cell 8

Wordmark

DU Drexel lockup, black and white variant, cell 9

Wordmark

Wordmark

Wordmark

Wordmark

Wordmark

Wordmark

Wordmark

DU lettermark, full color on white variant, cell 10

Lettermark

DU lettermark, full color on navy variant, cell 11

Lettermark

DU lettermark, black and white variant, cell 12

Lettermark

D dragon lettermark, full color on white variant, cell 19

Lettermark

D dragon lettermark, full color on navy variant, cell 20

Lettermark

D dragon lettermark, black and white variant, cell 21

Lettermark

Approved Verbiage

Rules & Guidelines

conditional rule

University Seal Usage

University seal permitted on products for resale (reviewed on a case-by-case basis). No alterations or overlaying graphics to seal permitted.

hard rule

Prohibition on Use of Current Players’ Name, Image, or Likeness

No use of current players’ name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

Prohibition on Alcohol, Drugs, or Tobacco References

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.