Columbia University Brand Guidelines

Do provide clear space around the Crown (102).

Do not combine marks from different pages of this guide on one item.

Do not overlap marks on top of each other.

Do not submit merchandise with the Crown (102) or Shield (103) for the Medical Bookstore.

Do not use the Crown (102), Derivative C (105) or Derivative CU (106) alone on an item.

Do not modify the Crown (102).

Do not modify the colors of the Shield (103) or the crowns inside it.

There are no official Derivative C (105) or CU (106) logos – the marks shown are illustrative only.

Do use marks on this page in the illustrated vertical stacked or horizontal lock-up versions only (centered marks are no longer current).

Do not use the CUIMC crown alone. Do not use the CUIMC crown with “Columbia University”.

Do use the Athletics marks above in the official fonts: Square Slab Serif 711 BT-Bold, Rubik and official color combinations shown.

Do use Athletics marks either in the official (311) font/layout or in a completely alternative text design (308) that does not mimic the official font/layout.

Do not combine Athletics marks with marks from any other page of this guide.

Do not combine Athletics marks with the word "University" or with "1754".

Do not overlap Athletics marks on top of each other.

Do not use the 302 arched "Columbia" alone.

The 306 Block C should have a drop-shadow, not an outline.

The 306 Block C may not be locked with 311.

Unless the product matches the Athletics PMS colors, use a knock-out of the lion face on light blue products, and a knock-out of the lion mane on navy products.

Do use the exact logos; do not recreate with a different font.

All artwork included in this guide is the property of Columbia University and may not be altered under any circumstance.