Central Washington University Brand Guidelines

No alterations or overlaying graphics to seal permitted.

When reversing the Primary and Secondary Athletics Marks, or the Institutional Spirit Mark on a black or dark background, the darkest value should always be the primary outline of the Wildcat head (the widest part of the mane, inside of the mouth, eye, nose, etc.).

Marks 9-12 must be accompanied by 'CWU,' 'Central Washington,' or 'Central Washington University' somewhere on the product.

Marks 26-37 must be accompanied by 'CWU,' 'Central Washington,' or 'Central Washington University' somewhere on the product.

All CWU Athletics marks are for the exclusive use of Athletics and may not be paired with the name of other university units or departments.

Type treatments paired with Athletics marks should be set in Eurostile Bold.

It is preferred to have the Wildcat Spirit Mark facing right when used.

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

No references to alcohol, drugs, tobacco, weapons, guns, knives, ammunition, or related products may be used in conjunction with University marks.

Marks: 1, 2, 5, 6, 9, 10, 13, 14, 17, 18, 21, 22, 26, 27, 30, 31, 34, 35, 38, 39, 42, 43, 46, 47, 50-52 and 56-58 can only be used in approved CWU school colors.

When stitching/embroidering CWU marks, use the two-color and single color versions.

When stitching/embroidering the CWU Wildcat Spirit mark, or any mark with the Wildcat head, use a Step Stitch or equivalent. Do not use a Satin Stitch.