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Brand Guidelines

City College of New York (CCC)

Location
New York, NY
Established
1847
Mascot
Benny
Code
CCC_NCAA
League
NCAA
Licensing Agency
CLC
City College of New York (CCC)

Official Color Palette

Official Color Palette

Guideline Assets

CCNY monogram, interlocking, purple variant, cell 19
Primary Logo
institutional seal with wordmark, horizontal, black variant, cell 1
Secondary Logo
institutional seal with wordmark, horizontal, purple variant, cell 2
Secondary Logo
institutional seal with wordmark, horizontal, grey variant, cell 3
Secondary Logo
institutional seal, solid, black variant, cell 4
Secondary Logo
institutional seal, solid, purple variant, cell 5
Secondary Logo
institutional seal, solid, grey variant, cell 6
Secondary Logo
institutional seal, outline, black variant, cell 7
Secondary Logo
institutional seal, outline, purple variant, cell 8
Secondary Logo
institutional seal, outline, grey variant, cell 9
Secondary Logo
institutional seal with wordmark, vertical, black variant, cell 13
Secondary Logo
institutional seal with wordmark, vertical, purple variant, cell 14
Secondary Logo
institutional seal with wordmark, vertical, grey variant, cell 15
Secondary Logo
mascot head, beaver, grey variant, cell 16
Secondary Logo
mascot head, beaver, purple variant, cell 17
Secondary Logo
mascot head, beaver, full color variant, cell 18
Secondary Logo
CCNY wordmark, black variant, cell 10
Wordmark
CCNY wordmark, purple variant, cell 11
Wordmark
CCNY wordmark, grey variant, cell 12
Wordmark
The City College of New York wordmark, arched, purple variant, cell 20
Wordmark
CCNY Beavers wordmark, stacked, purple variant, cell 21
Wordmark

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

No Alterations or Overlaying Graphics to Seal

No alterations or overlaying graphics to seal permitted.

hard rule

Numbers Permitted on Products for Resale

University permits numbers on products for resale.

hard rule

No References to Alcohol, Drugs, or Tobacco

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.