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Caldwell University Brand Guidelines

Location
Caldwell, New Jersey
Established
1939
Mascot
Cougars
Code
CLD_NCAA
League
NCAA
Licensing Agency
CLC

Official Brand Colors

Official University Color Palette

Logos & Marks

Caldwell University athletic mark, full color with white border variant, cell 14
Primary Logo
Caldwell University athletic mark, full color with white border reverse variant, cell 15
Primary Logo
Caldwell University athletic mark, full color variant, cell 16
Primary Logo
Caldwell University athletic mark, full color reverse variant, cell 17
Primary Logo
Caldwell University athletic mark, grayscale variant, cell 18
Primary Logo
Caldwell University athletic mark, grayscale reverse variant, cell 19
Primary Logo
Caldwell University institutional lockup, full color variant, cell 1
Secondary Logo
Caldwell University institutional lockup, reverse variant, cell 2
Secondary Logo
Caldwell University institutional lockup, gold and gray variant, cell 3
Secondary Logo
Caldwell University institutional lockup, gold and gray reverse variant, cell 4
Secondary Logo
Caldwell University institutional lockup, outline variant, cell 5
Secondary Logo
Caldwell University institutional shield, full color variant, cell 6
Secondary Logo
Caldwell University institutional shield, reverse variant, cell 7
Secondary Logo
Caldwell University institutional shield, gold and gray variant, cell 8
Secondary Logo
Caldwell University institutional shield, gold and gray reverse variant, cell 9
Secondary Logo
Caldwell University institutional shield, outline reverse variant, cell 10
Secondary Logo
Cougar mascot with Caldwell University wordmark, full color variant, cell 20
Secondary Logo
Cougar mascot with Caldwell University wordmark, full color reverse variant, cell 21
Secondary Logo
Cougar mascot with Caldwell University wordmark, 2-color variant, cell 22
Secondary Logo
Cougar mascot with Caldwell University wordmark, 2-color reverse variant, cell 23
Secondary Logo
Cougar mascot with Caldwell University wordmark, 1-color variant, cell 24
Secondary Logo
Cougar mascot with Caldwell University wordmark, 1-color reverse variant, cell 25
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, full color variant, cell 26
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, full color reverse variant, cell 27
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, 2-color variant, cell 28
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, 2-color reverse variant, cell 29
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, 1-color variant, cell 30
Secondary Logo
Cougar mascot with Caldwell Cougars wordmark, 1-color reverse variant, cell 31
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, full color variant, cell 32
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, full color reverse variant, cell 33
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, 2-color variant, cell 34
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, 2-color reverse variant, cell 35
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, 1-color variant, cell 36
Secondary Logo
Cougar mascot with Cougars Caldwell University wordmark, 1-color reverse variant, cell 37
Secondary Logo
CU lettermark with cougar head, red/black with drop shadow, head left variant, cell 66
Secondary Logo
CU lettermark with cougar head, red/black with drop shadow, head left, on dark variant, cell 67
Secondary Logo
CU lettermark with cougar head, red/black, head right variant, cell 68
Secondary Logo
CU lettermark with cougar head, red/black, head right, on dark variant, cell 69
Secondary Logo
CU lettermark with cougar head, black/white, head right variant, cell 70
Secondary Logo
CU lettermark with cougar head, black/white, head right, on dark variant, cell 71
Secondary Logo
cougar head mark, color variant, cell 72
Secondary Logo
cougar head mark, color on dark variant, cell 73
Secondary Logo
cougar head mark, black/white variant, cell 74
Secondary Logo
cougar head mark, black/white on dark variant, cell 75
Secondary Logo
cougar head profile mark, color variant, cell 76
Secondary Logo
cougar head profile mark, color on dark variant, cell 77
Secondary Logo
cougar head profile mark, black/white variant, cell 78
Secondary Logo
cougar head profile mark, black/white on dark variant, cell 79
Secondary Logo
cougar paw mark, color variant, cell 80
Secondary Logo
cougar paw mark, color on dark variant, cell 81
Secondary Logo
cougar paw mark, black/white variant, cell 82
Secondary Logo
cougar paw mark, black/white on dark variant, cell 83
Secondary Logo
youth cougar mascot, full body, color variant, cell 84
Secondary Logo
youth cougar mascot, full body, color on dark variant, cell 85
Secondary Logo
youth cougar mascot, full body, black/white variant, cell 86
Secondary Logo
youth cougar mascot, full body, black/white on dark variant, cell 87
Secondary Logo
youth cougar mascot head, color variant, cell 88
Secondary Logo
youth cougar mascot head, color on dark variant, cell 89
Secondary Logo
youth cougar mascot head, black/white variant, cell 90
Secondary Logo
youth cougar mascot head, black/white on dark variant, cell 91
Secondary Logo
Cougars Athletics wordmark with head, color variant, cell 92
Secondary Logo
Cougars Athletics wordmark with head, color on dark variant, cell 93
Secondary Logo
Cougars Athletics wordmark with head, black/white variant, cell 94
Secondary Logo
Cougars Athletics wordmark with head, black/white on dark variant, cell 95
Secondary Logo
Caldwell University logo with Academic Affairs, red/black on white variant, cell 96
Secondary Logo
Caldwell University logo with Academic Affairs, red/white on black variant, cell 97
Secondary Logo
Caldwell University logo with Academic Affairs, red/black on white variant, cell 98
Secondary Logo
Caldwell University logo with Academic Affairs, red/white on black variant, cell 99
Secondary Logo
Caldwell University logo with Academic Affairs, grey/black on white variant, cell 100
Secondary Logo
Caldwell University logo with Academic Affairs, grey/white on black variant, cell 101
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, red/black on white variant, cell 102
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, red/white on black variant, cell 103
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, red/black on white variant, cell 104
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, red/white on black variant, cell 105
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, grey/black on white variant, cell 106
Secondary Logo
Caldwell University logo with Art Therapy Treatment Services, grey/white on black variant, cell 107
Secondary Logo
Caldwell University logo with Campus Ministry, red/black on white variant, cell 108
Secondary Logo
Caldwell University logo with Campus Ministry, red/white on black variant, cell 109
Secondary Logo
Caldwell University logo with Campus Ministry, red/black on white variant, cell 110
Secondary Logo
Caldwell University logo with Campus Ministry, red/white on black variant, cell 111
Secondary Logo
Caldwell University logo with Campus Ministry, grey/black on white variant, cell 112
Secondary Logo
Caldwell University logo with Campus Ministry, grey/white on black variant, cell 113
Secondary Logo
Caldwell University logo with Campus Safety, red/black on white variant, cell 114
Secondary Logo
Caldwell University logo with Campus Safety, red/white on black variant, cell 115
Secondary Logo
Caldwell University logo with Campus Safety, red/black on white variant, cell 116
Secondary Logo
Caldwell University logo with Campus Safety, red/white on black variant, cell 117
Secondary Logo
Caldwell University logo with Campus Safety, grey/black on white variant, cell 118
Secondary Logo
Caldwell University logo with Campus Safety, grey/white on black variant, cell 119
Secondary Logo
Caldwell University logo with Career Planning and Development, red/black on white variant, cell 120
Secondary Logo
Caldwell University logo with Career Planning and Development, red/white on black variant, cell 121
Secondary Logo
Caldwell University logo with Career Planning and Development, red/black on white variant, cell 122
Secondary Logo
Caldwell University logo with Career Planning and Development, red/white on black variant, cell 123
Secondary Logo
Caldwell University logo with Career Planning and Development, grey/black on white variant, cell 124
Secondary Logo
Caldwell University logo with Career Planning and Development, grey/white on black variant, cell 125
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, red/black on white variant, cell 126
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, red/white on black variant, cell 127
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, red/black on white variant, cell 128
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, red/white on black variant, cell 129
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, grey/black on white variant, cell 130
Secondary Logo
Caldwell University logo with Center for Autism and Applied Behavior Analysis, grey/white on black variant, cell 131
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, red/black on white variant, cell 132
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, red/white on black variant, cell 133
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, red/black on white variant, cell 134
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, red/white on black variant, cell 135
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, grey/black on white variant, cell 136
Secondary Logo
Caldwell University logo with Department of Applied Behavior Analysis, grey/white on black variant, cell 137
Secondary Logo
Caldwell University Communication and Media Studies logo, red/black on white variant, cell 138
Secondary Logo
Caldwell University Communication and Media Studies logo, red/white on black variant, cell 139
Secondary Logo
Caldwell University Communication and Media Studies logo, red/black on white variant, cell 140
Secondary Logo
Caldwell University Communication and Media Studies logo, red/white on black variant, cell 141
Secondary Logo
Caldwell University Communication and Media Studies logo, grey/black on white variant, cell 142
Secondary Logo
Caldwell University Communication and Media Studies logo, grey/white on black variant, cell 143
Secondary Logo
Caldwell University English logo, red/black on white variant, cell 144
Secondary Logo
Caldwell University English logo, red/white on black variant, cell 145
Secondary Logo
Caldwell University English logo, red/black on white variant, cell 146
Secondary Logo
Caldwell University English logo, red/white on black variant, cell 147
Secondary Logo
Caldwell University English logo, grey/black on white variant, cell 148
Secondary Logo
Caldwell University English logo, grey/white on black variant, cell 149
Secondary Logo
Caldwell University History and Political Science logo, red/black on white variant, cell 150
Secondary Logo
Caldwell University History and Political Science logo, red/white on black variant, cell 151
Secondary Logo
Caldwell University History and Political Science logo, red/black on white variant, cell 152
Secondary Logo
Caldwell University History and Political Science logo, red/white on black variant, cell 153
Secondary Logo
Caldwell University History and Political Science logo, grey/black on white variant, cell 154
Secondary Logo
Caldwell University History and Political Science logo, grey/white on black variant, cell 155
Secondary Logo
Caldwell University Mathematics logo, red/black on white variant, cell 156
Secondary Logo
Caldwell University Mathematics logo, red/white on black variant, cell 157
Secondary Logo
Caldwell University Mathematics logo, red/black on white variant, cell 158
Secondary Logo
Caldwell University Mathematics logo, red/white on black variant, cell 159
Secondary Logo
Caldwell University Mathematics logo, grey/black on white variant, cell 160
Secondary Logo
Caldwell University Mathematics logo, grey/white on black variant, cell 161
Secondary Logo
Caldwell University Modern Languages logo, red/black on white variant, cell 162
Secondary Logo
Caldwell University Modern Languages logo, red/white on black variant, cell 163
Secondary Logo
Caldwell University Modern Languages logo, red/black on white variant, cell 164
Secondary Logo
Caldwell University Modern Languages logo, red/white on black variant, cell 165
Secondary Logo
Caldwell University Modern Languages logo, grey/black on white variant, cell 166
Secondary Logo
Caldwell University Modern Languages logo, grey/white on black variant, cell 167
Secondary Logo
Caldwell University Music logo, red/black on white variant, cell 168
Secondary Logo
Caldwell University Music logo, red/white on black variant, cell 169
Secondary Logo
Caldwell University Music logo, red/black on white variant, cell 170
Secondary Logo
Caldwell University Music logo, red/white on black variant, cell 171
Secondary Logo
Caldwell University Music logo, grey/black on white variant, cell 172
Secondary Logo
Caldwell University Music logo, grey/white on black variant, cell 173
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, red/black on white variant, cell 174
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, red/white on black variant, cell 175
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, red/black on white variant, cell 176
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, red/white on black variant, cell 177
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, grey/black on white variant, cell 178
Secondary Logo
Caldwell University Sociology and Criminal Justice logo, grey/white on black variant, cell 179
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 180
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 181
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 182
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 183
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 184
Secondary Logo
Caldwell University logo, Department of Theology and Philosophy variant, cell 185
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 186
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 187
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 188
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 189
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 190
Secondary Logo
Caldwell University logo, Department of Visual Art and Design variant, cell 191
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 192
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 193
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 194
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 195
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 196
Secondary Logo
Caldwell University logo, Educational Opportunity Fund variant, cell 197
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 198
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 199
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 200
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 201
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 202
Secondary Logo
Caldwell University logo, Jennings Library variant, cell 203
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 204
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 205
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 206
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 207
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 208
Secondary Logo
Caldwell University logo, Office of International Student Services variant, cell 209
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 210
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 211
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 212
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 213
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 214
Secondary Logo
Caldwell University logo, School of Business and Computer Science variant, cell 215
Secondary Logo
Caldwell University logo, School of Education variant, cell 216
Secondary Logo
Caldwell University logo, School of Education variant, cell 217
Secondary Logo
Caldwell University logo, School of Education variant, cell 218
Secondary Logo
Caldwell University logo, School of Education variant, cell 219
Secondary Logo
Caldwell University logo, School of Education variant, cell 220
Secondary Logo
Caldwell University logo, School of Education variant, cell 221
Secondary Logo
Caldwell University School of Natural Sciences logo, full color on white variant, cell 222
Secondary Logo
Caldwell University School of Natural Sciences logo, full color on black variant, cell 223
Secondary Logo
Caldwell University School of Natural Sciences logo, red and black on white variant, cell 224
Secondary Logo
Caldwell University School of Natural Sciences logo, red and white on black variant, cell 225
Secondary Logo
Caldwell University School of Natural Sciences logo, grayscale on white variant, cell 226
Secondary Logo
Caldwell University School of Natural Sciences logo, grayscale on black variant, cell 227
Secondary Logo
Caldwell University School of Nursing and Public Health logo, full color on white variant, cell 228
Secondary Logo
Caldwell University School of Nursing and Public Health logo, full color on black variant, cell 229
Secondary Logo
Caldwell University School of Nursing and Public Health logo, red and black on white variant, cell 230
Secondary Logo
Caldwell University School of Nursing and Public Health logo, red and white on black variant, cell 231
Secondary Logo
Caldwell University School of Nursing and Public Health logo, grayscale on white variant, cell 232
Secondary Logo
Caldwell University School of Nursing and Public Health logo, grayscale on black variant, cell 233
Secondary Logo
Caldwell University School of Psychology and Counseling logo, full color on white variant, cell 234
Secondary Logo
Caldwell University School of Psychology and Counseling logo, full color on black variant, cell 235
Secondary Logo
Caldwell University School of Psychology and Counseling logo, red and black on white variant, cell 236
Secondary Logo
Caldwell University School of Psychology and Counseling logo, red and white on black variant, cell 237
Secondary Logo
Caldwell University School of Psychology and Counseling logo, grayscale on white variant, cell 238
Secondary Logo
Caldwell University School of Psychology and Counseling logo, grayscale on black variant, cell 239
Secondary Logo
Caldwell University Social Justice Institute logo, full color on white variant, cell 240
Secondary Logo
Caldwell University Social Justice Institute logo, full color on black variant, cell 241
Secondary Logo
Caldwell University Social Justice Institute logo, red and black on white variant, cell 242
Secondary Logo
Caldwell University Social Justice Institute logo, red and white on black variant, cell 243
Secondary Logo
Caldwell University Social Justice Institute logo, grayscale on white variant, cell 244
Secondary Logo
Caldwell University Social Justice Institute logo, grayscale on black variant, cell 245
Secondary Logo
Caldwell University institutional wordmark, full color variant, cell 11
Wordmark
Caldwell University institutional wordmark, reverse variant, cell 12
Wordmark
Caldwell University institutional wordmark, black variant, cell 13
Wordmark
Caldwell University wordmark, arched full color variant, cell 38
Wordmark
Caldwell University wordmark, arched full color reverse variant, cell 39
Wordmark
Caldwell University wordmark, arched 2-color variant, cell 40
Wordmark
Caldwell University wordmark, arched 2-color reverse variant, cell 41
Wordmark
Caldwell University wordmark, arched 1-color variant, cell 42
Wordmark
Caldwell University wordmark, arched 1-color reverse variant, cell 43
Wordmark
Caldwell University wordmark, straight full color variant, cell 44
Wordmark
Caldwell University wordmark, straight full color reverse variant, cell 45
Wordmark
Caldwell University wordmark, straight 2-color variant, cell 46
Wordmark
Caldwell University wordmark, straight 2-color reverse variant, cell 47
Wordmark
Caldwell University wordmark, straight 1-color variant, cell 48
Wordmark
Caldwell University wordmark, straight 1-color reverse variant, cell 49
Wordmark
Caldwell University wordmark, italic 1-color variant, cell 50
Wordmark
Caldwell University wordmark, italic 1-color reverse variant, cell 51
Wordmark
Caldwell Cougars wordmark, arched full color variant, cell 52
Wordmark
Caldwell Cougars wordmark, arched full color reverse variant, cell 53
Wordmark
Caldwell Cougars wordmark, arched 2-color variant, cell 54
Wordmark
Caldwell Cougars wordmark, arched 2-color reverse variant, cell 55
Wordmark
Caldwell Cougars wordmark, arched 1-color variant, cell 56
Wordmark
Cougars Caldwell University wordmark, stacked full color reverse variant, cell 57
Wordmark
Cougars Caldwell University wordmark, stacked 2-color variant, cell 58
Wordmark
Cougars Caldwell University wordmark, stacked 2-color reverse variant, cell 59
Wordmark
Cougars Caldwell University wordmark, stacked 1-color variant, cell 60
Wordmark
Cougars Caldwell University wordmark, stacked 1-color reverse variant, cell 61
Wordmark
Cougars Caldwell University wordmark, stacked 1-color variant, cell 62
Wordmark
CU lettermark, red/black with drop shadow variant, cell 63
Lettermark
CU lettermark, red/black variant, cell 64
Lettermark
CU lettermark, black/white variant, cell 65
Lettermark

Approved Verbiage

Rules & Guidelines

conditional rule

Sport-Specific Marks Availability

All sport-specific marks are available upon request from JPatton.