Belmont University Brand Guidelines

Location
N/A
Established
N/A
Mascot
N/A
Code
BU_NCAA_AFF
League
NCAA
Licensing Agency
Affinity

Official Brand Colors

Official School Colors

Logos & Marks

Belmont University primary logo vertical, navy variant, cell 1
Primary Logo
Belmont University primary logo vertical, navy variant, cell 2
Primary Logo
Belmont University primary logo vertical, black variant, cell 3
Primary Logo
Belmont University primary logo vertical, grey variant, cell 4
Primary Logo
Belmont University primary logo horizontal, navy variant, cell 5
Primary Logo
Belmont University primary logo horizontal, navy variant, cell 6
Primary Logo
Belmont University primary logo horizontal, black variant, cell 7
Primary Logo
Belmont University primary logo horizontal, grey variant, cell 8
Primary Logo
Belmont University Logo, Full Color Primary Logo variant
Primary Logo
Belmont University Logo, Full Color Horizontal Logo variant
Primary Logo
Belmont University Logo, Color Variations, Primary Logo, White on Navy variant
Primary Logo
Belmont University Logo, Color Variations, Horizontal Logo, White on Navy variant
Primary Logo
Belmont University Logo, Color Variations, Primary Logo, White on Navy variant
Primary Logo
Belmont University Logo, Color Variations, Horizontal Logo, White on Navy variant
Primary Logo
Belmont University Logo, Color Variations, Primary Logo, Navy on White variant
Primary Logo
Belmont University Logo, Color Variations, Horizontal Logo, Navy on White variant
Primary Logo
Belmont University Logo, Color Variations, Primary Logo, Black on White variant
Primary Logo
Belmont University Logo, Color Variations, Horizontal Logo, Black on White variant
Primary Logo
Belmont University logo, vertical, primary variant
Primary Logo
Belmont University logo, horizontal, primary variant
Primary Logo
Belmont University logo, incorrect color, purple/pink variant
Primary Logo
Belmont University logo, incorrect color, red/blue variant
Primary Logo
Belmont University logo, incorrect arrangement variant
Primary Logo
Belmont University logo, incorrect fill variant
Primary Logo
Belmont University logo, incorrect skew variant
Primary Logo
Belmont University logo, incorrect drop shadow variant
Primary Logo
Belmont University logo, incorrect department name addition variant
Primary Logo
Belmont University Logo, black and white, stacked variant
Primary Logo
Belmont University Logo, black and white, stacked variant
Primary Logo
Belmont University Logo, black and white, horizontal variant
Primary Logo
Belmont University Logo, black and white, horizontal variant
Primary Logo
Belmont University seal, navy variant, cell 9
Secondary Logo
Belmont University seal, full color variant, cell 10
Secondary Logo
Bruiser logo, color variant, cell 23
Secondary Logo
Bruiser logo, black variant, cell 24
Secondary Logo
Bruiser logo, reverse on navy variant, cell 25
Secondary Logo
Bruiser logo, reverse on black variant, cell 26
Secondary Logo
Bruiser logo, reverse on red variant, cell 27
Secondary Logo
Belmont University tower icon, incorrect standalone use variant
Secondary Logo
Belmont University Seal, full color variant
Secondary Logo
Belmont University Seal, black and white variant
Secondary Logo
BELMONT BRUINS wordmark, color variant, cell 15
Wordmark
BELMONT BRUINS wordmark, black variant, cell 16
Wordmark
BELMONT BRUINS wordmark, reverse on navy variant, cell 17
Wordmark
BELMONT BRUINS wordmark, reverse on red variant, cell 18
Wordmark
BELMONT wordmark, color variant, cell 19
Wordmark
BELMONT wordmark, black variant, cell 20
Wordmark
BELMONT wordmark, reverse on navy variant, cell 21
Wordmark
BELMONT wordmark, reverse on red variant, cell 22
Wordmark
BU wordmark, color variant, cell 28
Lettermark
BU wordmark, black variant, cell 29
Lettermark
BU wordmark, reverse on black variant, cell 30
Lettermark
BU wordmark, reverse on navy variant, cell 31
Lettermark
BU wordmark, reverse on navy variant, cell 32
Lettermark
BU wordmark, reverse on red variant, cell 33
Lettermark
Belmont Bruins athletic logo full, full color variant, cell 11
Sport Logo
Belmont Bruins athletic logo full, black variant, cell 12
Sport Logo
Belmont Bruins athletic logo full, reverse on black variant, cell 13
Sport Logo
Belmont Bruins athletic logo full, full color on red variant, cell 14
Sport Logo
Full Page Guideline Sheet, Standard variant
Production Artwork

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Minimum Logo Size

The logo should never be reproduced smaller than .75” wide or 54 pixels for the vertical logo, and 1.5” wide or 108 pixels for the horizontal logo.

hard rule

Logo Margin and Clearance

A clearance area or margin around the logo is needed. Use the measurement of the width of the “T” in “Belmont” around all four sides of the logo. This always scales with the logo.

hard rule

Logo Resolution Requirements

High-resolution graphics must be at least 300 ppi at the actual size for print. For on-screen use, the logo should be at least 72 ppi at the actual size.

hard rule

Logo Incorrect Usage Prohibitions

The logo should never be stretched out of scale, recolored, redrawn, have additional typefaces or text added, be broken into separate pieces, be trimmed, or be used to create a different logo. Do not alter the color of the logo, use more than one color, rearrange the elements, fill portions with different colors, skew or stretch, apply drop shadow, glow or any other effects, use non-approved typefaces, or use the tower icon alone.

hard rule

University Seal Usage Restrictions

Use of the University seal is restricted to communications from the Office of the President, the Board of Trustees and executive officers of the University for special communications and events, formal documents including commencement programs, diplomas, transcripts, certificates and contracts, and other official documents or historical University materials. The seal should not be used in daily communications or altered in any way.

hard rule

Retired Assets Prohibition

Refrain from using retired assets listed as retired Belmont University logo variants and seal variant.