Brand Guidelines

Babson College (BAC)

Location
Wellesley, MA
Established
1919
Mascot
Beavers
Code
BAC_NCAA
League
NCAA
Licensing Agency
CLC
Babson College (BAC)

Official Color Palette

Official Color Palette

Guideline Assets

Beaver head with Babson Beavers wordmark, green/grey variant, cell 13
Primary Logo
Beaver head with Babson Beavers wordmark, white/grey on green background variant, cell 14
Primary Logo
Beaver head with Babson Beavers wordmark, black/grey variant, cell 15
Primary Logo
Babson Beavers wordmark with beaver head, green/grey variant, cell 16
Primary Logo
Babson Beavers wordmark with beaver head, white/grey on green background variant, cell 17
Primary Logo
Babson Beavers wordmark with beaver head, black/grey variant, cell 18
Primary Logo
Babson College wordmark with globe icon, green/black variant, cell 7
Secondary Logo
Babson College wordmark with globe icon, white on green variant, cell 8
Secondary Logo
Babson College wordmark with globe icon, white on green background variant, cell 9
Secondary Logo
Babson College Seal, black variant, cell 10
Secondary Logo
Babson College Seal, green variant, cell 11
Secondary Logo
Babson College Seal, white on green background variant, cell 12
Secondary Logo
Babson Beavers circular mark with B, green variant, cell 23
Secondary Logo
Babson Beavers circular mark with B, green variant, cell 24
Secondary Logo
Babson Beavers circular mark with B, white on green background variant, cell 25
Secondary Logo
Babson Beavers circular mark with B, black variant, cell 26
Secondary Logo
Babson Beavers circular mark with B, grey variant, cell 27
Secondary Logo
beaver head over wordmark, green/grey on white variant, cell 28
Secondary Logo
beaver head over wordmark, white/green on green variant, cell 29
Secondary Logo
beaver head over wordmark, green/white on white variant, cell 30
Secondary Logo
wordmark over beaver head, green/grey on white variant, cell 31
Secondary Logo
wordmark over beaver head, white/green on green variant, cell 32
Secondary Logo
wordmark over beaver head, green/white on white variant, cell 33
Secondary Logo
wordmark with beaver head, green/grey on white variant, cell 34
Secondary Logo
wordmark with beaver head, white/green on green variant, cell 35
Secondary Logo
wordmark with beaver head, green/white on white variant, cell 36
Secondary Logo
circular seal, green/grey on white variant, cell 37
Secondary Logo
circular seal, green/white on white variant, cell 38
Secondary Logo
circular seal, white/green on green variant, cell 39
Secondary Logo
circular seal, black/white on white variant, cell 40
Secondary Logo
circular seal, grey/white on white variant, cell 41
Secondary Logo
Babson College wordmark, green variant, cell 1
Wordmark
Babson College wordmark, white on green variant, cell 2
Wordmark
Babson College wordmark, white on green background variant, cell 3
Wordmark
Babson College stacked wordmark, green variant, cell 4
Wordmark
Babson College stacked wordmark, white on green variant, cell 5
Wordmark
Babson College stacked wordmark, white on green background variant, cell 6
Wordmark
wordmark, green on white variant, cell 42
Wordmark
wordmark, white on green variant, cell 43
Wordmark
wordmark, black on white variant, cell 44
Wordmark
wordmark, grey on white variant, cell 45
Wordmark
wordmark with beavers, green on white variant, cell 46
Wordmark
wordmark with beavers, white on green variant, cell 47
Wordmark
wordmark with beavers, black on white variant, cell 48
Wordmark
wordmark with beavers, grey on white variant, cell 49
Wordmark
block B lettermark, green variant, cell 19
Lettermark
block B lettermark, white on green background variant, cell 20
Lettermark
block B lettermark, black variant, cell 21
Lettermark
block B lettermark, grey variant, cell 22
Lettermark
Babson Beaver, sport lockup - SKIING (green on white) variant, cell 50
Sport Logo
Babson Beaver, sport lockup - SKIING (white on green) variant, cell 51
Sport Logo
Babson Beaver, sport lockup - SKIING (green on white) variant, cell 52
Sport Logo
Babson Beaver, sport lockup - BASEBALL (green on white) variant, cell 53
Sport Logo
Babson Beaver, sport lockup - BASEBALL (white on green) variant, cell 54
Sport Logo
Babson Beaver, sport lockup - BASEBALL (green on white) variant, cell 55
Sport Logo
Babson Beaver, sport lockup - BASKETBALL (green on white) variant, cell 56
Sport Logo
Babson Beaver, sport lockup - BASKETBALL (white on green) variant, cell 57
Sport Logo
Babson Beaver, sport lockup - BASKETBALL (green on white) variant, cell 58
Sport Logo
Babson Beaver, sport lockup - CROSS COUNTRY (green on white) variant, cell 59
Sport Logo
Babson Beaver, sport lockup - CROSS COUNTRY (white on green) variant, cell 60
Sport Logo
Babson Beaver, sport lockup - CROSS COUNTRY (green on white) variant, cell 61
Sport Logo
Babson Beaver, sport lockup - FIELD HOCKEY (green on white) variant, cell 62
Sport Logo
Babson Beaver, sport lockup - FIELD HOCKEY (white on green) variant, cell 63
Sport Logo
Babson Beaver, sport lockup - FIELD HOCKEY (green on white) variant, cell 64
Sport Logo
Babson Beaver, sport lockup - GOLF (green on white) variant, cell 65
Sport Logo
Babson Beaver, sport lockup - GOLF (white on green) variant, cell 66
Sport Logo
Babson Beaver, sport lockup - GOLF (green on white) variant, cell 67
Sport Logo
Babson Beaver, sport lockup - HOCKEY (green on white) variant, cell 68
Sport Logo
Babson Beaver, sport lockup - HOCKEY (white on green) variant, cell 69
Sport Logo
Babson Beaver, sport lockup - HOCKEY (green on white) variant, cell 70
Sport Logo
Babson Beaver, sport lockup - LACROSSE (green on white) variant, cell 71
Sport Logo
Babson Beaver, sport lockup - LACROSSE (white on green) variant, cell 72
Sport Logo
Babson Beaver, sport lockup - LACROSSE (green on white) variant, cell 73
Sport Logo
Babson Beaver, sport lockup - SOCCER (green on white) variant, cell 74
Sport Logo
Babson Beaver, sport lockup - SOCCER (white on green) variant, cell 75
Sport Logo
Babson Beaver, sport lockup - SOCCER (green on white) variant, cell 76
Sport Logo
Babson Beaver, sport lockup - SOFTBALL (green on white) variant, cell 77
Sport Logo
Babson Beaver, sport lockup - SOFTBALL (white on green) variant, cell 78
Sport Logo
Babson Beaver, sport lockup - SOFTBALL (green on white) variant, cell 79
Sport Logo
Babson Beaver, sport lockup - SWIMMING & DIVING (green on white) variant, cell 80
Sport Logo
Babson Beaver, sport lockup - SWIMMING & DIVING (white on green) variant, cell 81
Sport Logo
Babson Beaver, sport lockup - SWIMMING & DIVING (green on white) variant, cell 82
Sport Logo
Babson Beaver, sport lockup - TENNIS (green on white) variant, cell 83
Sport Logo
Babson Beaver, sport lockup - TENNIS (white on green) variant, cell 84
Sport Logo
Babson Beaver, sport lockup - TENNIS (green on white) variant, cell 85
Sport Logo
Babson Track & Field, green/white beaver head lockup variant, cell 86
Sport Logo
Babson Track & Field, white beaver head lockup on green variant, cell 87
Sport Logo
Babson Track & Field, black beaver head lockup variant, cell 88
Sport Logo
Babson Volleyball, green/white beaver head lockup variant, cell 89
Sport Logo
Babson Volleyball, white beaver head lockup on green variant, cell 90
Sport Logo
Babson Volleyball, black beaver head lockup variant, cell 91
Sport Logo
Babson Field Hockey, green wordmark variant, cell 92
Sport Logo
Babson Field Hockey, white wordmark on green variant, cell 93
Sport Logo
Babson Field Hockey, black wordmark variant, cell 94
Sport Logo
Babson Field Hockey, grey wordmark variant, cell 95
Sport Logo
Babson Soccer, green wordmark variant, cell 96
Sport Logo
Babson Soccer, white wordmark on green variant, cell 97
Sport Logo
Babson Soccer, black wordmark variant, cell 98
Sport Logo
Babson Soccer, grey wordmark variant, cell 99
Sport Logo
Babson Volleyball, green wordmark variant, cell 100
Sport Logo
Babson Volleyball, white wordmark on green variant, cell 101
Sport Logo
Babson Volleyball, black wordmark variant, cell 102
Sport Logo
Babson Volleyball, grey wordmark variant, cell 103
Sport Logo
Babson Baseball, green wordmark variant, cell 104
Sport Logo
Babson Baseball, white wordmark on green variant, cell 105
Sport Logo
Babson Baseball, black wordmark variant, cell 106
Sport Logo
Babson Baseball, grey wordmark variant, cell 107
Sport Logo
Babson Basketball, green wordmark variant, cell 108
Sport Logo
Babson Basketball, white wordmark on green variant, cell 109
Sport Logo
Babson Basketball, black wordmark variant, cell 110
Sport Logo
Babson Basketball, grey wordmark variant, cell 111
Sport Logo
Babson Cross Country, green wordmark variant, cell 112
Sport Logo
Babson Cross Country, white wordmark on green variant, cell 113
Sport Logo
Babson Cross Country, black wordmark variant, cell 114
Sport Logo
Babson Cross Country, grey wordmark variant, cell 115
Sport Logo
Babson Golf, green variant, cell 116
Sport Logo
Babson Golf, reverse white on green variant, cell 117
Sport Logo
Babson Golf, black variant, cell 118
Sport Logo
Babson Golf, grey variant, cell 119
Sport Logo
Babson Hockey, green variant, cell 120
Sport Logo
Babson Hockey, reverse white on green variant, cell 121
Sport Logo
Babson Hockey, black variant, cell 122
Sport Logo
Babson Hockey, grey variant, cell 123
Sport Logo
Babson Lacrosse, green variant, cell 124
Sport Logo
Babson Lacrosse, reverse white on green variant, cell 125
Sport Logo
Babson Lacrosse, black variant, cell 126
Sport Logo
Babson Lacrosse, grey variant, cell 127
Sport Logo
Babson Skiing, green variant, cell 128
Sport Logo
Babson Skiing, reverse white on green variant, cell 129
Sport Logo
Babson Skiing, black variant, cell 130
Sport Logo
Babson Skiing, grey variant, cell 131
Sport Logo
Babson Softball, green variant, cell 132
Sport Logo
Babson Softball, reverse white on green variant, cell 133
Sport Logo
Babson Softball, black variant, cell 134
Sport Logo
Babson Softball, grey variant, cell 135
Sport Logo
Babson Swimming & Diving, green variant, cell 136
Sport Logo
Babson Swimming & Diving, reverse white on green variant, cell 137
Sport Logo
Babson Swimming & Diving, black variant, cell 138
Sport Logo
Babson Swimming & Diving, grey variant, cell 139
Sport Logo
Babson Tennis sport logo, green variant, cell 140
Sport Logo
Babson Tennis sport logo, reverse white variant, cell 141
Sport Logo
Babson Tennis sport logo, black variant, cell 142
Sport Logo
Babson Tennis sport logo, grey variant, cell 143
Sport Logo
Babson Track & Field sport logo, green variant, cell 144
Sport Logo
Babson Track & Field sport logo, reverse white variant, cell 145
Sport Logo
Babson Track & Field sport logo, black variant, cell 146
Sport Logo
Babson Track & Field sport logo, grey variant, cell 147
Sport Logo

Approved Verbiage

Rules & Guidelines

hard rule

Prohibited Verbiage on Apparel and Items

Production of apparel or items that say 'Babson Beavers' or 'Babson College Beavers' is not allowed. It is required to use wordmarks or logos.

hard rule

B Logo and Beaver Head Usage Restriction

Use of the B logo or the Beaver head alone is prohibited. Those marks must accompany the text (or wordmark) Babson College.

hard rule

PPE, Masks, and Face Coverings Mark Usage

PPE, Masks and Face coverings may only feature the White Babson Wordmark and the White Babson Beavers Athletics mark. These marks should only be printed on Green background or fabric close to Babson PMS 3425. Other Babson logos will not be allowed on these products. Any order of PPE, Masks and Face covering should clearly state where the product will be sold, or if internal order should clearly state department and contact ordering.

hard rule

Babson College Seal Usage

For use exclusively by the President's office and in some cases (with approval) on high-end merchandise - such as leather folios, crystal glassware etc.

advisory rule

Babson College Seal Size Availability

Seal is available in sizes from .25 to 6 inches on J Patton in the document section. Please select size closest to final production size.

hard rule

No Alterations or Overlaying Graphics to Seal

No alterations or overlaying graphics to seal permitted.

hard rule

No References to Alcohol, Drugs, or Tobacco

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.