Brand Guidelines

Albany State University (ASU)

Location
Albany, GA
Established
1903
Mascot
N/A
Code
ASU_NCAA
League
NCAA
Licensing Agency
CLC
Albany State University (ASU)

Official Color Palette

Official School Colors

Guideline Assets

Golden Rams head, full color variant, cell 1
Primary Logo
Golden Rams head, full color on blue variant, cell 2
Primary Logo
Golden Rams head, full color on gold variant, cell 3
Primary Logo
Golden Rams head, black and white variant, cell 4
Primary Logo
Golden Rams head, white outline on black variant, cell 5
Primary Logo
University Seal, blue and white variant, cell 6
Secondary Logo
University Seal, black and white variant, cell 7
Secondary Logo
University Seal, white outline on black variant, cell 8
Secondary Logo
Institutional Mark, full color stacked variant, cell 9
Secondary Logo
Institutional Mark, full color stacked on blue variant, cell 10
Secondary Logo
Institutional Mark, black and white stacked variant, cell 11
Secondary Logo
Institutional Mark, white outline stacked on black variant, cell 12
Secondary Logo
Institutional Mark, full color horizontal on blue variant, cell 13
Secondary Logo
Institutional Mark, black and white horizontal variant, cell 14
Secondary Logo
Institutional Mark, white outline horizontal on black variant, cell 15
Secondary Logo
Institutional Mark, full color horizontal variant, cell 16
Secondary Logo
Flame Icon, black and white variant, cell 17
Secondary Logo
Flame Icon, white outline on black variant, cell 18
Secondary Logo
Flame Icon, full color variant, cell 19
Secondary Logo

Approved Verbiage

Rules & Guidelines

hard rule

University Seal Restriction

The University seal is used only for formal use by the Office of the President, for academic ceremonies and official certificates. It is not a symbol for publicizing, marketing, advertising, or branding the university or any university programs or activities.

hard rule

No Alterations or Overlaying Graphics to Seal Permitted

No alterations or overlaying graphics to seal permitted.

hard rule

University Licenses Consumables

University licenses consumables (must have expiration date on packaging).

hard rule

University Licenses Health and Beauty Products

University licenses health and beauty products.

hard rule

No Use of Current Players' Name, Image, or Likeness on Commercial Products in Violation of NCAA Rules

No use of current players' name, image, or likeness is permitted on commercial products in violation of NCAA rules and regulations.

hard rule

No References to Alcohol, Drugs, or Tobacco Related Products with University Marks

No references to alcohol, drugs, or tobacco related products may be used in conjunction with University marks.