Appalachian State University Brand Guidelines

Location
N/A
Established
N/A
Mascot
N/A
Code
ASU_NCAA_AFF
League
NCAA
Licensing Agency
Affinity

Official Brand Colors

Unit Logo Color Options

Logos & Marks

Appalachian State Mountaineers primary logo, full color variant, cell 1
Primary Logo
Appalachian State Mountaineers primary logo, full color on black variant, cell 2
Primary Logo
Appalachian State Mountaineers primary logo, full color on gold variant, cell 3
Primary Logo
Appalachian State Mountaineers primary logo, full color on black variant, cell 4
Primary Logo
Appalachian State Mountaineers primary logo, one color outline variant, cell 5
Primary Logo
Appalachian State Mountaineers primary logo, one color outline on gold variant, cell 6
Primary Logo
Appalachian State Mountaineers primary logo, one color outline on black variant, cell 7
Primary Logo
Appalachian State University, primary logo variant
Primary Logo
Appalachian State University logo, black variant
Primary Logo
Appalachian State University logo, white on black variant
Primary Logo
Appalachian State University logo, gold variant
Primary Logo
Appalachian State University logo, black and white variant
Primary Logo
APP STATE logo, black and yellow variant
Primary Logo
Appalachian State University logo, black only variant
Primary Logo
Appalachian State University logo, black only variant
Primary Logo
Appalachian State University, primary logo variant
Primary Logo
Appalachian State University, primary logo variant
Primary Logo
Appalachian State Mountaineers secondary logo, full color variant, cell 12
Secondary Logo
Appalachian State Mountaineers secondary logo, full color variant, cell 13
Secondary Logo
Appalachian State Mountaineers secondary logo, full color variant, cell 14
Secondary Logo
Appalachian State Mountaineers secondary logo, full color on gold variant, cell 16
Secondary Logo
Appalachian State Mountaineers secondary logo, full color on gold variant, cell 17
Secondary Logo
Appalachian State Mountaineers secondary logo, full color on gold variant, cell 18
Secondary Logo
Appalachian State University institutional mark, black and gold variant, cell 24
Secondary Logo
Appalachian State University institutional mark, black variant, cell 25
Secondary Logo
Appalachian State University institutional mark, black variant, cell 26
Secondary Logo
Appalachian State University institutional mark, white and gold on black variant, cell 27
Secondary Logo
Appalachian State University institutional mark, black on gold variant, cell 28
Secondary Logo
Appalachian State University institutional mark, black on gold variant, cell 29
Secondary Logo
University Seal, black variant, cell 30
Secondary Logo
Block A Identifier, Walker College of Business, vertical, color variant
Secondary Logo
Block A Identifier, Walker College of Business, vertical, color, reverse variant
Secondary Logo
Chancellor's Seal, full color variant
Secondary Logo
Victory Yosef, full color variant
Secondary Logo
Grandview Catering & Events, full color variant, cell 1
Secondary Logo
App State Police, full color variant, cell 2
Secondary Logo
NRL&P, full color variant, cell 3
Secondary Logo
Holmes Center, full color variant, cell 4
Secondary Logo
Campus Store, full color variant, cell 5
Secondary Logo
40 Celebrating 40 Years, full color variant, cell 6
Secondary Logo
Mountaineer Medics, full color variant, cell 7
Secondary Logo
App State Responsive Prepared Resilient Emergency Management, full color variant, cell 8
Secondary Logo
Boyles Distinguished Lecture, color variant
Secondary Logo
APPlause! K-12 Performing Arts Series, color variant
Secondary Logo
Appalachian Senior Programs, color variant
Secondary Logo
iBackAPP, color variant
Secondary Logo
Team Sunergy, color variant
Secondary Logo
Appalachian State University Student Affairs, vertical variant
Secondary Logo
Appalachian State University Campus Dining, horizontal variant
Secondary Logo
Appalachian State University Walker College of Business Accounting, vertical variant
Secondary Logo
Appalachian State University Student Affairs, clear space example variant
Secondary Logo
App State Unit Logo, College of Arts and Sciences, vertical, white/gold variant
Secondary Logo
App State Unit Logo, Hayes School of Music Cannon Music Camp, vertical, white/gold variant
Secondary Logo
App State Unit Logo, Aspire Appalachian Community College Pathway Program, vertical, black/gold variant
Secondary Logo
App State Unit Logo, College of Fine and Applied Arts Marketing, vertical, white/gold variant
Secondary Logo
App State Unit Logo, Reich College of Education Doctoral Program in Educational Leadership, vertical, white/gold variant
Secondary Logo
App State Unit Logo, College of Fine and Applied Arts Marketing, vertical, white/gold variant
Secondary Logo
App State Unit Logo, College Access Partnerships, vertical, white/gold variant
Secondary Logo
University Bell Unit Logo, black/gold variant
Secondary Logo
University Bell Unit Logo, black/gold variant
Secondary Logo
University Bell Unit Logo, gold variant
Secondary Logo
University Bell Unit Logo, white/gold on black variant
Secondary Logo
University Bell Unit Logo, white on black variant
Secondary Logo
university icon, border, @ symbol variant, cell 1
Secondary Logo
university icon, border, person variant, cell 2
Secondary Logo
university icon, border, block A variant, cell 3
Secondary Logo
university icon, border, person reading variant, cell 4
Secondary Logo
university icon, border, graduation cap variant, cell 5
Secondary Logo
university icon, border, apple variant, cell 6
Secondary Logo
university icon, border, person with flag variant, cell 7
Secondary Logo
university icon, border, pencil and paper variant, cell 8
Secondary Logo
university icon, border, group of people variant, cell 9
Secondary Logo
university icon, border, shield variant, cell 10
Secondary Logo
university icon, border, handshake variant, cell 11
Secondary Logo
university icon, border, person with gear variant, cell 12
Secondary Logo
university icon, border, person running variant, cell 13
Secondary Logo
university icon, border, trophy variant, cell 14
Secondary Logo
university icon, border, microscope variant, cell 15
Secondary Logo
university icon, border, calendar variant, cell 16
Secondary Logo
university icon, border, smartphone variant, cell 17
Secondary Logo
university icon, border, cursor variant, cell 18
Secondary Logo
university icon, border, head profile variant, cell 19
Secondary Logo
university icon, border, ear variant, cell 20
Secondary Logo
university icon, border, signpost variant, cell 21
Secondary Logo
university icon, border, tree variant, cell 22
Secondary Logo
university icon, border, hand pointing variant, cell 23
Secondary Logo
university icon, border, envelope with arrow variant, cell 24
Secondary Logo
university icon, border, traffic cone variant, cell 25
Secondary Logo
university icon, border, computer monitor variant, cell 26
Secondary Logo
university icon, border, medical cross variant, cell 27
Secondary Logo
university icon, border, folder variant, cell 28
Secondary Logo
university icon, border, heart rate variant, cell 29
Secondary Logo
university icon, border, globe variant, cell 30
Secondary Logo
university icon, border, eye variant, cell 31
Secondary Logo
university icon, border, fork and knife variant, cell 32
Secondary Logo
university icon, border, arrow down variant, cell 33
Secondary Logo
university icon, border, envelope variant, cell 34
Secondary Logo
university icon, border, open envelope variant, cell 35
Secondary Logo
university icon, border, building variant, cell 36
Secondary Logo
university icon, border, clock variant, cell 37
Secondary Logo
university icon, border, lightbulb variant, cell 38
Secondary Logo
university icon, border, speech bubble variant, cell 39
Secondary Logo
university icon, border, puzzle piece variant, cell 40
Secondary Logo
university icon, border, dollar sign variant, cell 41
Secondary Logo
university icon, border, percent sign variant, cell 42
Secondary Logo
university icon, border, letter a variant, cell 43
Secondary Logo
university icon, border, game controller variant, cell 44
Secondary Logo
university icon, border, heart variant, cell 45
Secondary Logo
university icon, border, star variant, cell 46
Secondary Logo
university icon, border, clapperboard variant, cell 47
Secondary Logo
university icon, border, music note variant, cell 48
Secondary Logo
university icon, border, arrow up variant, cell 49
Secondary Logo
university icon, border, arrows left right variant, cell 50
Secondary Logo
university icon, border, info variant, cell 51
Secondary Logo
university icon, border, laptop variant, cell 52
Secondary Logo
university icon, border, person with headset variant, cell 53
Secondary Logo
university icon, border, house variant, cell 54
Secondary Logo
university icon, border, leaf variant, cell 55
Secondary Logo
university icon, border, apple logo variant, cell 56
Secondary Logo
university icon, border, box variant, cell 57
Secondary Logo
university icon, border, car variant, cell 58
Secondary Logo
university icon, border, building columns variant, cell 59
Secondary Logo
university icon, border, cloud variant, cell 60
Secondary Logo
university icon, border, lock variant, cell 61
Secondary Logo
university icon, border, map pin variant, cell 62
Secondary Logo
university icon, border, plus sign variant, cell 63
Secondary Logo
university icon, border, shoe variant, cell 64
Secondary Logo
university icon, border, heart with plus variant, cell 65
Secondary Logo
university icon, border, palette variant, cell 66
Secondary Logo
university icon, border, play button variant, cell 67
Secondary Logo
university icon, border, menu lines variant, cell 68
Secondary Logo
university icon, border, computer screen variant, cell 69
Secondary Logo
university icon, border, book variant, cell 70
Secondary Logo
university icon, border, power button variant, cell 71
Secondary Logo
university icon, border, graduation cap variant, cell 72
Secondary Logo
university icon, border, diamond variant, cell 73
Secondary Logo
university icon, border, i:s variant, cell 74
Secondary Logo
university icon, border, tent variant, cell 75
Secondary Logo
university icon, border, house with star variant, cell 76
Secondary Logo
university icon, border, camera variant, cell 77
Secondary Logo
university icon, border, headphones variant, cell 78
Secondary Logo
university icon, border, shield with star variant, cell 79
Secondary Logo
university icon, border, car front variant, cell 80
Secondary Logo
university icon, border, person with hard hat variant, cell 81
Secondary Logo
university icon, border, smiley face variant, cell 82
Secondary Logo
university icon, border, dollar sign with arrows variant, cell 83
Secondary Logo
university icon, border, beaker variant, cell 84
Secondary Logo
university icon, border, hand variant, cell 85
Secondary Logo
university icon, border, question mark variant, cell 86
Secondary Logo
university icon, border, magnifying glass variant, cell 87
Secondary Logo
university icon, border, warning triangle variant, cell 88
Secondary Logo
university icon, border, hand with leaf variant, cell 89
Secondary Logo
university icon, border, record variant, cell 90
Secondary Logo
university icon, border, person with graduation cap variant, cell 91
Secondary Logo
university icon, border, calendar with star variant, cell 92
Secondary Logo
university icon, border, gear variant, cell 93
Secondary Logo
university icon, border, arrow right variant, cell 94
Secondary Logo
university icon, border, list variant, cell 95
Secondary Logo
university icon, border, people variant, cell 96
Secondary Logo
university icon, border, smartphone with check variant, cell 97
Secondary Logo
university icon, border, letter t variant, cell 98
Secondary Logo
university icon, border, ticket variant, cell 99
Secondary Logo
university icon, border, id card variant, cell 100
Secondary Logo
university icon, border, arrows left right variant, cell 101
Secondary Logo
university icon, border, cloud with rain variant, cell 102
Secondary Logo
university icon, border, airplane variant, cell 103
Secondary Logo
university icon, border, trash can variant, cell 104
Secondary Logo
university icon, border, computer monitor with person variant, cell 105
Secondary Logo
university icon, no border, @ symbol variant, cell 106
Secondary Logo
university icon, no border, person variant, cell 107
Secondary Logo
university icon, no border, block A variant, cell 108
Secondary Logo
university icon, no border, person reading variant, cell 109
Secondary Logo
university icon, no border, graduation cap variant, cell 110
Secondary Logo
university icon, no border, apple variant, cell 111
Secondary Logo
university icon, no border, person with flag variant, cell 112
Secondary Logo
university icon, no border, pencil and paper variant, cell 113
Secondary Logo
university icon, no border, group of people variant, cell 114
Secondary Logo
university icon, no border, shield variant, cell 115
Secondary Logo
university icon, no border, handshake variant, cell 116
Secondary Logo
university icon, no border, person with gear variant, cell 117
Secondary Logo
university icon, no border, person running variant, cell 118
Secondary Logo
university icon, no border, trophy variant, cell 119
Secondary Logo
university icon, no border, microscope variant, cell 120
Secondary Logo
university icon, no border, calendar variant, cell 121
Secondary Logo
university icon, no border, smartphone variant, cell 122
Secondary Logo
university icon, no border, cursor variant, cell 123
Secondary Logo
university icon, no border, head profile variant, cell 124
Secondary Logo
university icon, no border, ear variant, cell 125
Secondary Logo
university icon, no border, signpost variant, cell 126
Secondary Logo
university icon, no border, tree variant, cell 127
Secondary Logo
university icon, no border, hand pointing variant, cell 128
Secondary Logo
university icon, no border, envelope with arrow variant, cell 129
Secondary Logo
university icon, no border, traffic cone variant, cell 130
Secondary Logo
university icon, no border, computer monitor variant, cell 131
Secondary Logo
university icon, no border, medical cross variant, cell 132
Secondary Logo
university icon, no border, folder variant, cell 133
Secondary Logo
university icon, no border, heart rate variant, cell 134
Secondary Logo
university icon, no border, globe variant, cell 135
Secondary Logo
university icon, no border, eye variant, cell 136
Secondary Logo
university icon, no border, fork and knife variant, cell 137
Secondary Logo
university icon, no border, arrow down variant, cell 138
Secondary Logo
university icon, no border, envelope variant, cell 139
Secondary Logo
university icon, no border, open envelope variant, cell 140
Secondary Logo
university icon, no border, building variant, cell 141
Secondary Logo
university icon, no border, clock variant, cell 142
Secondary Logo
university icon, no border, lightbulb variant, cell 143
Secondary Logo
university icon, no border, speech bubble variant, cell 144
Secondary Logo
university icon, no border, puzzle piece variant, cell 145
Secondary Logo
university icon, no border, dollar sign variant, cell 146
Secondary Logo
university icon, no border, percent sign variant, cell 147
Secondary Logo
university icon, no border, letter a variant, cell 148
Secondary Logo
university icon, no border, game controller variant, cell 149
Secondary Logo
university icon, no border, heart variant, cell 150
Secondary Logo
university icon, no border, star variant, cell 151
Secondary Logo
university icon, no border, clapperboard variant, cell 152
Secondary Logo
university icon, no border, music note variant, cell 153
Secondary Logo
university icon, no border, arrow up variant, cell 154
Secondary Logo
university icon, no border, arrows left right variant, cell 155
Secondary Logo
university icon, no border, info variant, cell 156
Secondary Logo
university icon, no border, laptop variant, cell 157
Secondary Logo
university icon, no border, person with headset variant, cell 158
Secondary Logo
university icon, no border, house variant, cell 159
Secondary Logo
university icon, no border, leaf variant, cell 160
Secondary Logo
university icon, no border, apple logo variant, cell 161
Secondary Logo
university icon, no border, box variant, cell 162
Secondary Logo
university icon, no border, car variant, cell 163
Secondary Logo
university icon, no border, building columns variant, cell 164
Secondary Logo
university icon, no border, cloud variant, cell 165
Secondary Logo
university icon, no border, lock variant, cell 166
Secondary Logo
university icon, no border, map pin variant, cell 167
Secondary Logo
university icon, no border, plus sign variant, cell 168
Secondary Logo
university icon, no border, shoe variant, cell 169
Secondary Logo
university icon, no border, heart with plus variant, cell 170
Secondary Logo
university icon, no border, palette variant, cell 171
Secondary Logo
university icon, no border, play button variant, cell 172
Secondary Logo
university icon, no border, menu lines variant, cell 173
Secondary Logo
university icon, no border, computer screen variant, cell 174
Secondary Logo
university icon, no border, book variant, cell 175
Secondary Logo
university icon, no border, power button variant, cell 176
Secondary Logo
university icon, no border, graduation cap variant, cell 177
Secondary Logo
university icon, no border, diamond variant, cell 178
Secondary Logo
university icon, no border, i:s variant, cell 179
Secondary Logo
university icon, no border, tent variant, cell 180
Secondary Logo
university icon, no border, house with star variant, cell 181
Secondary Logo
university icon, no border, camera variant, cell 182
Secondary Logo
university icon, no border, headphones variant, cell 183
Secondary Logo
university icon, no border, shield with star variant, cell 184
Secondary Logo
university icon, no border, car front variant, cell 185
Secondary Logo
university icon, no border, person with hard hat variant, cell 186
Secondary Logo
university icon, no border, smiley face variant, cell 187
Secondary Logo
university icon, no border, dollar sign with arrows variant, cell 188
Secondary Logo
university icon, no border, beaker variant, cell 189
Secondary Logo
university icon, no border, hand variant, cell 190
Secondary Logo
university icon, no border, question mark variant, cell 191
Secondary Logo
university icon, no border, magnifying glass variant, cell 192
Secondary Logo
university icon, no border, warning triangle variant, cell 193
Secondary Logo
university icon, no border, hand with leaf variant, cell 194
Secondary Logo
university icon, no border, record variant, cell 195
Secondary Logo
university icon, no border, person with graduation cap variant, cell 196
Secondary Logo
university icon, no border, calendar with star variant, cell 197
Secondary Logo
university icon, no border, gear variant, cell 198
Secondary Logo
university icon, no border, arrow right variant, cell 199
Secondary Logo
university icon, no border, list variant, cell 200
Secondary Logo
university icon, no border, people variant, cell 201
Secondary Logo
university icon, no border, smartphone with check variant, cell 202
Secondary Logo
university icon, no border, letter t variant, cell 203
Secondary Logo
university icon, no border, ticket variant, cell 204
Secondary Logo
university icon, no border, id card variant, cell 205
Secondary Logo
university icon, no border, arrows left right variant, cell 206
Secondary Logo
university icon, no border, cloud with rain variant, cell 207
Secondary Logo
university icon, no border, airplane variant, cell 208
Secondary Logo
university icon, no border, trash can variant, cell 209
Secondary Logo
university icon, no border, computer monitor with person variant, cell 210
Secondary Logo
Block A Mountaineers, secondary logo variant
Secondary Logo
APP STATE wordmark, full color variant, cell 8
Wordmark
APP STATE wordmark, full color on black variant, cell 9
Wordmark
APP STATE wordmark, full color on gold variant, cell 10
Wordmark
Appalachian State wordmark, full color variant, cell 11
Wordmark
Appalachian State wordmark, full color on gold variant, cell 15
Wordmark
Mountaineers script wordmark, black variant, cell 19
Wordmark
Mountaineers script wordmark, white on black variant, cell 20
Wordmark
Mountaineers script wordmark, gold on black variant, cell 21
Wordmark
Mountaineers script wordmark, black on gold variant, cell 22
Wordmark
Mountaineers script wordmark, white on gold variant, cell 23
Wordmark
APPSTATE wordmark, yellow and white variant
Wordmark
APP STATE, wordmark variant
Wordmark
APPSTATE wordmark, gold and black variant
Wordmark
APPSTATE wordmark, gold variant
Wordmark
APPSTATE wordmark, black and gold variant
Wordmark
APPSTATE wordmark, white on black variant
Wordmark
APPSTATE wordmark, white and gold on black variant
Wordmark
APPSTATE wordmark, black variant
Wordmark
APPSTATE wordmark, gold and white on black variant
Wordmark
All for App State, full color on black background variant
Wordmark
APPSTATE wordmark, yellow and white variant
Wordmark
Block A, primary color variant
Lettermark
Block A, white outline variant
Lettermark
Block A, App State Gold outline variant
Lettermark
Block A, black outline variant
Lettermark
Block A, solid white variant
Lettermark
Block A, black and gold variant
Lettermark
Block A, white outline, reverse variant
Lettermark
Block A, App State Gold outline variant
Lettermark
Block A, black outline variant
Lettermark
Block A, solid white, reverse variant
Lettermark
Block A, black and gold variant
Lettermark
The Block A - Heroes, full color variant
Lettermark
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork
Full Page Guideline Sheet, Standard variant
Production Artwork

Approved Verbiage

No approved verbiage specified.

Rules & Guidelines

hard rule

Logo Reproduction and Alteration

The logos must be reproduced from official, high-resolution, digital artwork provided by the university. The logos may not be reconstructed or altered in any way; this includes cropping or cutting the logos. Do not change the typeface, proportions or colors. Don’t add elements to the logos. Don’t place the logos on top of busy backgrounds. Don’t use the logos or university marks as a “word” or a “letter” within another word.

hard rule

Logo Usage Quantity

Only one official university logo should be placed on materials representing the university.

hard rule

Logo Color Options

The Appalachian State University logo is available in three colors: black, white and App State gold. The APPSTATE logo is available in the following color combinations: gold APP, black STATE; gold APP, gold STATE; black APP, gold STATE; white APP, white STATE on black background; white APP, gold STATE on black background; black APP, black STATE; gold APP, white STATE on black background.

hard rule

Logo Clear Space Requirement

When using a logo, measure the height of the letter A in Appalachian or APPSTATE. Design elements, type and photos should be at least that far from the logos.

hard rule

Logo Minimum Size

Make sure the logos can be clearly read. If you are unable to read any part of the logos, they are too small.

hard rule

Incorrect Logo Treatments

Do not use the elements to create a different logo. Do not stretch, distort or change the proportions of the logos. Do not remove or crop any part of the logos. Do not add shadows, outlines or other elements to the logos. Do not use any part of the logos to create a pattern. Do not recreate the logos. Do not place the logos on a busy background. Logos should not be used in header images on university websites.

hard rule

Block A Usage

The Block A can be used to represent the university in a less formal way. It should be positioned near the words “Appalachian State University” or “App State” when representing the university in print and online. It should not appear as a standalone graphic element without permission.

hard rule

Block A Identifier Usage

Block A Identifiers can replace university logos on printed and online materials, as well as promotional items. Please do not use both — a Block A and a logo.

hard rule

Restricted Use Marks

The Chancellor’s Seal use is restricted to the Office of the Chancellor only. Victory Yosef, The Block A - Heroes, and All for App State should not be used by academic units, initiatives or fundraisers, and should not appear as a standalone graphic element without permission.

hard rule

Sub-brand Creation and Approval

All sub-brands must be created or approved by University Communications. All sub-brands must include either “App State,” “Appalachian” or “Appalachian State University” within their sub-brand logo.

hard rule

University Mark Usage

University marks cannot be used alone. They may be used within properly branded communication materials. For print and online materials, a university logo or unit logo must be included. For small promotional items, placing “App State” or “Appalachian State University” near the mark is acceptable.

hard rule

University Mark Creation and Approval

All university marks must be created or approved by University Communications.

hard rule

Unit Logo Creation

Unit logos must be created by University Communications.

hard rule

Unit Logo Usage

Unit logos include a university logo and the name of the unit, department, college or area on campus. Unit logos can replace university logos on printed and online materials, as well as promotional items. Please do not use both — a unit logo and a university logo.

advisory rule

University Bell in Unit Logos

The University Bell may be included in an App State Unit Logo to add an additional visual element.

hard rule

University Icons Usage

The icons are not logos and should not be used as logos. Do not create graphics that are considered logos. For example, placing the cross icon next to “Beaver College of Health Sciences” and using that graphic repeatedly throughout a website would be considered a logo.

hard rule

Stationery Logo and Ink Requirements

Letterhead and business envelopes must use the Appalachian State University logo only. Ink must be black only. Paper must be white.

hard rule

Business Card Logo and Content Requirements

The Appalachian State University logo is the only logo permitted on business cards. Only primary contact information should be included. Professional certification initials should not be included except when the academic certification has a direct bearing on your function represented by the job title on your business card. If you have a doctorate, use the title DR. or use PH.D. at the end of your name, but do not use both. No courtesy title (Mr., Mrs. or Ms.) is used.

hard rule

Trademarked Words and Phrases

The words Appalachian®, Appalachian State™, Appalachian State University®, App State®, Mountaineers™ and Yosef™ are trademarks of Appalachian State University.

hard rule

Merchandise Registration Mark Requirement

All merchandise that is sold with a university logo or trademark must contain the appropriate registration mark or trademark symbol.

hard rule

Vendor Approval for Merchandise

Only vendors approved through Affinity Licensing may be used to manufacture any university items intended for sale, and these are subjected to approval by the Office of Trademarks and Licensing.

hard rule

Campus Department Merchandise Exception

If campus departments are creating items that are NOT for sale to promote the university or specific events, they are not subjected to the same Affinity Licensing protocols and do not have to include registration marks or trademarks.